It has surpassed all expectations with half a million British viewers. So who's watching?
For Robbie Keane, any transfer is possible. There are few footballers who get to join the club of their boyhood dreams on two separate occasions within the space of 18 months. Managers love him, and then they love him not.
Mark Twain enjoyed fisticuffs back in the bare-knuckle days – both as a fan and occasional street-fighter – so the modern game can empathise with his renowned reaction when told of his published obituary. Reports of its death have been greatly exaggerated.
Premier Rugby has struck a new three-year broadcasting deal with ESPN and limited the potentially crippling financial impact of Setanta's collapse.
This weekend's England football international will be broadcast exclusively live over the internet for the first time, it emerged today.
The Couch Surfer: "If it were an honest ad, it would show a tubby fella in a Liverpool shirt eating prawn sandwiches"
In the 12 months since his England side were booed off the pitch at Wembley, the manager has led a remarkable turnaround
The Football Association has confirmed energy giant E.ON will not be renewing its sponsorship deal with the FA Cup at the end of this season.
ESPN and BSkyB are set to launch a joint bid to screen the Scottish Premier League (SPL) from next season, with an announcement expected as early as today. The broadcasting giants are understood to be close to tabling an offer for the rights that the football authority clawed back from Setanta Sports shortly before the Irish group collapsed last month.
BSkyB vowed today to "use all available legal avenues" to challenge the communications regulator's plans to force it to sell its sports and movies content to rivals at regulated prices.
New South Wales 14 Queensland 24
Irish sports broadcaster is forced off air, disappointing 1.2 million subscribers
Setanta could call in the administrators as early as today after the board was locked in an emergency board meeting late last night trying to stave off the group's collapse.
Cash-strapped sports broadcaster Setanta could be forced into administration this week after failing to make payments due on television rights, according to reports yesterday.
Family tear-up now on the cards but Londoner's big title chance has gone
For a while, it looked as if Setanta Sports might be able to break Sky's stranglehold over British football. But now it is struggling to stay in the big league. Nick Clark reports