Whitstable fastest growing beach resort

 

Whitstable and Eastbourne have headed a list of the UK's fastest growing seaside resort destinations, with massive investment and an expansion of high-end tourism cited as major factors in a reversal of fortunes for the UK's seaside destinations.

Ranked by a growth in tourism-related businesses, number of employees and a growth in visitor numbers to tourist attractions, Whitstable, in Kent, and Eastbourne, in East Sussex, with 13.9 per cent and 11 per cent respectively, headed the list.

They were followed by Penzance, Weymouth and Portland, Brighton and Hove andWorthing.

Brighton & Hove, Torbay and Blackpool were the most popular seaside towns, based on the number of visitors to tourist attractions and the number of tourism-related businesses in each area.

Markedly, the three resorts had the most investment, £23m, £22m and £11m respectively,

The figures, released by the CSMA Club, a motoring and leisure association, show more Brits are opting for UK seaside breaks over foreign travel.

The trend, helped by £100 million worth of public investment in seaside towns, resulted in 21 per cent more UK holidaymakers staying overnight and spending almost a quarter more money at the English coast this year, it said.

A CSMA spokesman said British tourists were expected to spend £9 billion at the coast over the summer months.

He said: "After the decline in popularity in the 1990s, the British seaside has been reinventing itself. Gone are the days of a donkey ride on the beach and a round of crazy golf – as one in six British holidaymakers opt for fine dining and afternoon tea at the seaside, with many UK holidaymakers planning trips to artisan markets, antique shops and art galleries."

High-end tourism had seen a particular increase with upmarket boutiques, antique shops, art galleries and Michelin-starred restaurants frequently setting up shop in seaside resorts, he said, offering holidaymakers a break with a contemporary makeover.

Earlier this year, Margate opened The Turner Contemporary Art Gallery on its seafront, while the Horsebridge Gallery opened at nearby Whitstable. Rock in Cornwall saw its restaurant Nathan Outlaw awarded two Michelin-stars this summer and Dover eatery The Marquis has been named as one of only four rising stars nationwide in 2011 by the Michelin guide.

Despite the recent trend towards seaside chic breaks, the spokesman added, there were some traditions that UK seaside-goers refuse to break. Six in ten holidaymakers said they plan to eat fish and chips and four in 10 said they will go for a stroll on the pier. In total, one in three holiday goers cite the traditional appeal of UK coastal resorts as a reason for choosing their seaside holiday.

Mark Rothery, Group Chief Executive of CSMA Club, said: "There are many advantages of visiting one of Britain's coastal towns rather than going overseas. Not only is it often more affordable but you also avoid the hassle of the airport and there's something to entertain everyone – whether that's traditional beach fun, waterside activities, coastal walks or fine dining. Today's research proves that the British seaside is on the way up and with that the quality of hotels and guesthouses has also improved."

CSMA Club provides its members with discounted breakdown and car insurance, as well as exclusive access to leisure events and holiday homes.

The Independent travel offers: Discover a world of inspiring destinations

Arts and Entertainment
Sydney and Melbourne are locked in a row over giant milk crates
art
News
Kenny Ireland, pictured in 2010.
peopleActor, from House of Cards and Benidorm, was 68
News
A scene from the video shows students mock rioting
newsEnd-of-year leaver's YouTube film features staging of a playground gun massacre
Travel
travel
PROMOTED VIDEO
Have you tried new the Independent Digital Edition apps?
Voices
A family sit and enjoy a quiet train journey
voicesForcing us to overhear dull phone conversations is an offensive act, says Simon Kelner
News
i100This Instagram photo does not prove Russian army is in Ukraine
News
Morrissey pictured in 2013
people
Sport
sportVan Gaal has £500,000 video surveillance system installed to monitor Manchester United players
Environment
View from the Llanberis Track to the mountain lake Llyn
Du’r Arddu
environmentA large chunk of Mount Snowdon, in north Wales, is up for sale
Life and Style
Martha Stewart wrote an opinion column for Time magazine this week titled “Why I Love My Drone”
lifeLifestyle guru Martha Stewart reveals she has flying robot... to take photos of her farm
Arts and Entertainment
The Secret Cinema performance of Back to the Future has been cancelled again
filmReview: Sometimes the immersive experience was so good it blurred the line between fiction and reality
Travel
ebookHow to enjoy the perfect short break in 20 great cities
News
i100
Life and Style
The director of Wall-E Andrew Stanton with Angus MacLane's Lego model
gadgetsDesign made in Pixar animator’s spare time could get retail release
News
peopleGuitarist, who played with Aerosmith, Lou Reed and Alice Cooper among others, was 71
Environment
Tyred out: should fair weather cyclists have a separate slow lane?
environmentFormer Labour minister demands 'pootling lanes' for women cyclists
News
people
Independent Travel Videos
Independent Travel Videos
Simon Calder in Amsterdam
Independent Travel Videos
Simon Calder in Giverny
Independent Travel Videos
Simon Calder in St John's
Independent Travel Videos
Independent
Travel Shop
the manor
Up to 70% off luxury travel
on city breaks Find out more
santorini
Up to 70% off luxury travel
on chic beach resorts Find out more
sardina foodie
Up to 70% off luxury travel
on country retreats Find out more
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

ES Rentals

    iJobs Job Widget
    iJobs Travel

    Sales and Office Administrator – Sports Media

    £23,000: Sauce Recruitment: A global leader in sports and entertainment is now...

    C++ Software Engineer - Hounslow, West London - C++ - to £60K +

    £40000 - £60000 per annum + Pension, Healthcare : Deerfoot IT Resources Limite...

    VB.NET and C# developer (VB.NET,C#,ASP.NET)

    £30000 - £45000 per annum + Bonus+Benefits+Package: Harrington Starr: VB.NET a...

    Visitor Experience volunteer

    Unpaid voluntary role: Old Royal Naval College: To assist the Visitor Experien...

    Day In a Page

    Dress the Gaza situation up all you like, but the truth hurts

    Robert Fisk on Gaza conflict

    Dress the situation up all you like, but the truth hurts
    Save the tiger: Tiger, tiger burning less brightly as numbers plummet

    Tiger, tiger burning less brightly

    When William Blake wrote his famous poem there were probably more than 100,000 tigers in the wild. These days they probably number around 3,200
    5 News's Andy Bell retraces his grandfather's steps on the First World War battlefields

    In grandfather's footsteps

    5 News's political editor Andy Bell only knows his grandfather from the compelling diary he kept during WWI. But when he returned to the killing fields where Edwin Vaughan suffered so much, his ancestor came to life
    Lifestyle guru Martha Stewart reveals she has flying robot ... to take photos of her farm

    Martha Stewart has flying robot

    The lifestyle guru used the drone to get a bird's eye view her 153-acre farm in Bedford, New York
    Former Labour minister Meg Hillier has demanded 'pootling lanes' for women cyclists

    Do women cyclists need 'pootling lanes'?

    Simon Usborne (who's more of a hurtler) explains why winning the space race is key to happy riding
    A tale of two presidents: George W Bush downs his paintbrush to pen father’s life story

    A tale of two presidents

    George W Bush downs his paintbrush to pen father’s life story
    Restaurateur Mitch Tonks has given the Great Western Pullman dining car a makeover

    The dining car makes a comeback

    Restaurateur Mitch Tonks has given the Great Western Pullman dining car a makeover
    Gallery rage: How are institutions tackling the discomfort of overcrowding this summer?

    Gallery rage

    How are institutions tackling the discomfort of overcrowding this summer?
    Louis van Gaal has £500,000 video surveillance system installed to monitor Manchester United players

    Eye on the prize

    Louis van Gaal has £500,000 video surveillance system installed to monitor Manchester United players
    Women's rugby: Tamara Taylor adds fuel to the ire in quest to land World Cup

    Women's rugby

    Tamara Taylor adds fuel to the ire in quest to land World Cup
    Save the tiger: The day America’s love of backyard tigers led to a horrific bloodbath

    The day America’s love of backyard tigers led to a horrific bloodbath

    With only six per cent of the US population of these amazing big cats held in zoos, the Zanesville incident in 2011 was inevitable
    Samuel Beckett's biographer reveals secrets of the writer's time as a French Resistance spy

    How Samuel Beckett became a French Resistance spy

    As this year's Samuel Beckett festival opens in Enniskillen, James Knowlson, recalls how the Irish writer risked his life for liberty and narrowly escaped capture by the Gestapo
    We will remember them: relatives still honour those who fought in the Great War

    We will remember them

    Relatives still honour those who fought in the Great War
    Star Wars Episode VII is being shot on film - and now Kodak is launching a last-ditch bid to keep celluloid alive

    Kodak's last-ditch bid to keep celluloid alive

    Director J J Abrams and a few digital refuseniks shoot movies on film. Simon Usborne wonders what the fuss is about
    Once stilted and melodramatic, Hollywood is giving acting in video games a makeover

    Acting in video games gets a makeover

    David Crookes meets two of the genre's most popular voices