Labour's Uncredible Shrinking Man isn't the worst political broadcast, but one of many

If you think Labour's latest film taking potshots at the coalition is the worst you've ever seen, then you obviously haven't seen these...

 

Share

The Labour party's latest political broadcast has raised a few eyebrows this week, and not just from its usual detractors. Members within the party have also been critical of the four minute black and white film, with one former Labour minister calling it "crass"

A spoof of the 1957 film The Incredible Shrinking Man, it shows Nick Clegg gradually getting smaller and smaller as he's forced to break more and more of his party's election promises during a cabinet meeting.

As well as drilling down on Clegg's image as a flip-flopper, Labour manage to squeeze in a string of classic anti-Tory jibes. All speaking in Etonian drawls (“Oh Claggers”, they say to the despairing Deputy PM), the Conservative members of the cabinet don't know what the letters in NHS stand for, and don't care that two-thirds of those affected by the Bedroom Tax are disabled (“they won't be able to fight back” one of them says).

Unsurprisingly the response from the right has been scathing - but it hasn't gone down well on the left, either.

As The Mail reported today, Mark Ferguson, editor of the influential site LabourList, has said it lacks a “positive agenda”, while The Guardian's Owen Jones has called it “a classic example of politics with the hope stripped away”.

It's bad, but is it really the worst political broadcast of all time? Labour isn't alone: all parties have had their fair share of clangers. Here are our top five worst political broadcasts:

BNP: Banned 2014 Broadcast (2014)

There's not much you can say about this really. Nick Griffin's band of merry racists cried foul when it was banned from airing, but this raises a serious question: have they actually watched it? It's not just "un-PC", but completely insane (and of course racist, but what do you expect). I mean - a penguin in a Burka? Come on, Nick - you can try harder than that.

Conservatives: Crisis? What Crisis? (1979)

Margaret Thatcher was clearly onto a winner when she ran for election in 1979, although whether it was this strangely repetitive broadcast that sealed the deal seems unlikely. "Crisis? What Crisis?", an increasingly shrill voiceover asks, before becoming almost hysterical. The court scene might have also seemed like a good idea at the time, but when it comes to being incredibly dated, it's guilty as charged.

Liberal Democrats: Say Goodbye (2010)

I wasn't actually able to embed this from the official Lib Dem YouTube channel - given how it completely shows poor old Cleggers up, I wonder why. When it was first broadcast many of us thought Clegg was onto a winner, and that he was an honest outsider. But now it's more likely we will be seeing it replayed by Labour come May 2015. It serves as a painful reminder of how dangerous it is to make such big promises as a politician, especially when you're calling others out for breaking them.

Green - More Green Votes (2014)

As you might expect from a party that has a lot of support from young and liberal media-types, the Green's latest EU election broadcast is a well-produced and thought-out effort. But is it really as funny as it thinks it is? What's the point of hiring actors who sound like Clegg and Farage when they look nothing like them? It seems like it would have been better suited to radio. And the big TV studio reveal - could it be any more smug and self-conscious?

Think we've missed one? Let us know in the comments below...

React Now

Latest stories from i100
Have you tried new the Independent Digital Edition apps?
iJobs Job Widget
iJobs General

Recruitment Genius: Senior Financial Analyst

Negotiable: Recruitment Genius: A Senior Financial Analyst is required to join...

Recruitment Genius: Business Support Administrator - Part Time

Negotiable: Recruitment Genius: This is an opportunity to join the South West'...

Recruitment Genius: Secretary

£15000 per annum: Recruitment Genius: This major European Intellectual Propert...

Tradewind Recruitment: Humanities Teacher

£130 - £150 per day: Tradewind Recruitment: Humanities Teacher Jan 2015 - July...

Day In a Page

Read Next
 

Benedict Cumberbatch race row: Calling black people 'coloured' removes part of their humanity

Yemisi Adegoke
 

Dippy the Diplodocus: The great exotic beast was the stuff of a childhood fantasy story

Charlie Cooper
Isis hostage crisis: Militant group stands strong as its numerous enemies fail to find a common plan to defeat it

Isis stands strong as its numerous enemies fail to find a common plan to defeat it

The jihadis are being squeezed militarily and economically, but there is no sign of an implosion, says Patrick Cockburn
Virtual reality thrusts viewers into the frontline of global events - and puts film-goers at the heart of the action

Virtual reality: Seeing is believing

Virtual reality thrusts viewers into the frontline of global events - and puts film-goers at the heart of the action
Homeless Veterans appeal: MP says Coalition ‘not doing enough’

Homeless Veterans appeal

MP says Coalition ‘not doing enough’ to help
Larry David, Steve Coogan and other comedians share stories of depression in new documentary

Comedians share stories of depression

The director of the new documentary, Kevin Pollak, tells Jessica Barrett how he got them to talk
Has The Archers lost the plot with it's spicy storylines?

Has The Archers lost the plot?

A growing number of listeners are voicing their discontent over the rural soap's spicy storylines; so loudly that even the BBC's director-general seems worried, says Simon Kelner
English Heritage adds 14 post-war office buildings to its protected lists

14 office buildings added to protected lists

Christopher Beanland explores the underrated appeal of these palaces of pen-pushing
Human skull discovery in Israel proves humans lived side-by-side with Neanderthals

Human skull discovery in Israel proves humans lived side-by-side with Neanderthals

Scientists unearthed the cranial fragments from Manot Cave in West Galilee
World War Z author Max Brooks honours WW1's Harlem Hellfighters in new graphic novel

Max Brooks honours Harlem Hellfighters

The author talks about race, legacy and his Will Smith film option to Tim Walker
Why the league system no longer measures up

League system no longer measures up

Jon Coles, former head of standards at the Department of Education, used to be in charge of school performance rankings. He explains how he would reform the system
Valentine's Day cards: 5 best online card shops

Don't leave it to the petrol station: The best online card shops for Valentine's Day

Can't find a card you like on the high street? Try one of these sites for individual, personalised options, whatever your taste
Diego Costa: Devil in blue who upsets defences is a reminder of what Liverpool have lost

Devil in blue Costa is a reminder of what Liverpool have lost

The Reds are desperately missing Luis Suarez, says Ian Herbert
Ashley Giles: 'I'll watch England – but not as a fan'

Ashley Giles: 'I'll watch England – but not as a fan'

Former one-day coach says he will ‘observe’ their World Cup games – but ‘won’t be jumping up and down’
Greece elections: In times like these, the EU has far more dangerous adversaries than Syriza

Greece elections

In times like these, the EU has far more dangerous adversaries than Syriza, says Patrick Cockburn
Holocaust Memorial Day: Nazi victims remembered as spectre of prejudice reappears

Holocaust Memorial Day

Nazi victims remembered as spectre of prejudice reappears over Europe
Fortitude and the Arctic attraction: Our fascination with the last great wilderness

Magnetic north

The Arctic has always exerted a pull, from Greek myth to new thriller Fortitude. Gerard Gilbert considers what's behind our fascination with the last great wilderness