Arts and Entertainment Beyonce secretly released her entire new album on iTunes

On Friday, as Beyoncé was casually posting pictures of vegan cupcakes to her Instagram account, the internet was in a state of frenzy over the news that she had also uploaded something else to the web – her long-awaited fifth album.

Walking with 21st-century dinosaurs

`Another 20th-century relic was called a "stapler". Nobody today knows what it was used for...'

Column One: Irn Bru is new opiate of the Russian masses

PREGNANT, goose-stepping Kremlin guards grin at the viewer while a voice-over says of the bloated stomachs: "It's not six months. It's six bottles of Irn Bru!"

Publicity stunts fight for space

On Tuesday, as dawn breaks over London, early risers passing through Trafalgar Square will notice that an Unidentified Flying Object has crash-landed into the ground. This being the capital, some commuters will simply avert their gaze, step round the 25-foot-wide spaceship and forget all about it. Others, though, may feel they are having a paranormal experience.

Broadcasting: Only a miniature of Chivas Regal?

You will doubtless remember where you were on the day Pepsi painted Concorde blue; because from that moment on, Pepsi's sales just shot through the roof, and within three days no one ever drank Coca-Cola any more. Well, that was the idea, only it didn't happen quite like that, as Steve Punt reminded us in Stuntz last Thursday (R4). This was a run-through of various publicity shenanigans, and while that "z", although deliberately irritating, was no less irritating for that, the programme was itself drolly presented. As far as I could tell, that is, until mechanical catastrophe at my end prevented me from hearing most of the show. Which goes to show that events are never under your control, however much the PR industry thinks to the contrary.

Letter: News for schools

Sir: Andrew Gumbel's article on commercialism in California schools left me perplexed over several points ("California outlaws the Pepsi-sponsored schoolday", 6 September).

Ian Jack's Notebook: I'll never drink Pepsi or eat a Big Mac again

Realising that this column has recently been too concerned with the past - references to Edwardian steamships on what threatened to be a weekly basis - I thought I should give myself a shake this week and move to the future. There was a lecture on at the City University in London: The Entertainment Economy: the mega-media forces that are reshaping our lives. Tea and coffee from 6pm. Wine reception after the lecture.

California outlaws the Pepsi-sponsored schoolday

IF YOU are planning to send your children to school in San Jose, California over the next 10 years, you had better make sure they like Pepsi. The school district there has just signed a deal making the Pepsi- Cola company the exclusive fizzy drink vendor for its schools. The deal is worth $3.5m (pounds 2.3m) to the district, and even more if the kids drink up.

Music Review: This is the sound of the suburbs

Howard Jones Embassy Rooms London

Edinburgh Festival `99: Fringe comedy - Dave Fulton

Assembly Rooms, Venue 3, 11.30pm, 0131-226 2428 to 29 Aug

The thrill-seekers

Nineteen people are reported dead in the latest accident to involve adrenaline sports. What is it that drives thousands to risk their lives in the pursuit of pleasure?

Branson role in Coca-Cola raids

RICHARD BRANSON'S Virgin Cola was one of the complainants that sparked raids by European Commission investigators on Coca-Cola offices in four European countries, The Independent has learnt.

Corporate Profile: The Pepsi regeneration

Pepsi, perennial runner-up in the the wars of the cola world, pours more resources into the snack-food market, the boss takes a $1m- a- year paycut to work for just a dollar, and employees thank Pepsi it's Friday because then their weekend starts at lunchtime - all to fizz up the company's finances and push through a revolutionary new way of co- ordinated, worker-friendly retailing that's beginning to pay off

Podium: The BBC in an age of choice

John Birt

PepsiCo executive to head Severn Trent

A FORMER senior executive with the soft drinks giant PepsiCo was yesterday named as the next chief executive of Severn Trent, the water and waste services group.
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