Life and Style Which is your 'weight nationality'? Perhaps like Eva Herzigova (pictured)?

Forget boring chat about body-mass indexes, kilograms and body-fat percentages – the new fun way to look at your weight is with the global fat scale.

Time we reclaimed what is rightfully ours

Our breasts belong to us, not to babies, partners or doctors, says Suzanne Moore

Is she really going out with him?

Can't find your equal as a mate? Don't worry, down-dating is all the rage, reports

Rowan has it. Denis has it. But Harry has most

The cult of personality sells, and fast. And if you can't afford a star, you can create your own, says Jim Davies

it's new, it's scary, it's your bra

THE MARKET The latest bra advert is upfront about the dangers of sagging. Yikes, says Hester Lacey

Poetry: TESS GALLAGHER TROUBADOUR CAFE

"Let me just settle here in this corner like a cowgirl," said Tess Gallagher before she got on to talking about the BBC interviewer who seemed to have understood almost nothing about her poetry. "For God's sake, I've been writing poetry for 35 years," she protested. "It was like a tin-can Ray's Parade." The Ray in question was Raymond Carver, to whom she was married until he died of lung cancer in 1988. "All she wanted to hear about were the kids in the bath...", Tess added, referring to one of the more anecdotal poems about her childhood in that small logging town in the Pacific North-West.

Media: The bottom line is: does it sell?: The slick ads are sexy and witty, but the client also wants them to work. Tonight will decide which do that best, says Meg Carter

Does advertising work? Sceptics will find out at the Advertising Effectiveness Awards in London tonight, where shortlisted campaigns as diverse as Wonderbra, British Airways and Pepperami will vie for the prestigious Grand Prix.

BOOK REVIEW / Screen goddess in camera: 'Greta and Cecil' - Diana Souhami: Cape, 18.99

THIS is an account of the English society photographer Cecil Beaton's long infatuation with the Hollywood legend Greta Garbo, a case of the unspeakable in pursuit of the unreachable. The title, photographs and chapter headings all imply equal billing for the two players, but Diana Souhami's list of sources tells a different story. Garbo could hardly bring herself to sign her autograph or write a letter, while Beaton was unable to dress for dinner without recording the colour of his expensive underpants for posterity. He published six volumes of diaries, and those were just the edited highlights. Souhami quotes from and paraphrases them (using the unexpurgated manuscripts when she can) unstoppably. For her scantier insights into Garbo's heart, she must usually rely on speculation based on the biographical bare bones, on other people's memoirs and on the famously reclusive star's rare interviews. This then is largely the gospel according to Cecil.

A shadow between two mountains: Ruth Picardie on the new prominence of cleavage

BIG breasts, it has emerged this month, have become posh. First out of the dress were two belonging to actress Elizabeth Hurley - husky Home Counties girl and paramour of floppy-haired heart-throb Hugh Grant. Both were on display at the premiere of Grant's film Four Weddings and a Funeral, artfully decorated by Gianni Versace and a dozen over-sized safety pins.

Fashion: You'll never guess what's underneath: Designers have finally cottoned on to that women do not want to show every curve

Rarely is there good news for real women at the Paris fashion shows - unless you are a real Christy or Linda or Naomi. The pictures you see here probably won't fill your heart with joy and gladness. But they should. They represent the first evidence of a much- needed shift in style.

A slap in the face from a pat on the back

THE Cheshire primary school head who was suspended for 'inappropriate professional behaviour' - in other words, for letting a pupil sit on his knee - has left his job, following a second complaint. I know nothing of Richard Connor beyond what I have read in the newspapers, but he has my instinctive sympathy, because the father of a friend of mine has been similarly suspended, after 30 years as a primary school headmaster, 20 of them in the same school. He was nearing retirement, and recently widowed, and my friend thinks he will never work again.

'Elle' breaks ground with edition in Czech

IT DOES not normally rub shoulders with Playboy, but Elle will be joining it as the only other glossy magazine on the newstands in the Czech Republic when it is launched there in the spring.
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Prices correct as of 17 April 2015
NHS struggling to monitor the safety and efficacy of its services outsourced to private providers

Who's monitoring the outsourced NHS services?

A report finds that private firms are not being properly assessed for their quality of care
Zac Goldsmith: 'I'll trigger a by-election over Heathrow'

Zac Goldsmith: 'I'll trigger a by-election over Heathrow'

The Tory MP said he did not want to stand again unless his party's manifesto ruled out a third runway. But he's doing so. Watch this space
How do Greek voters feel about Syriza's backtracking on its anti-austerity pledge?

How do Greeks feel about Syriza?

Five voters from different backgrounds tell us what they expect from Syriza's charismatic leader Alexis Tsipras
From Iraq to Libya and Syria: The wars that come back to haunt us

The wars that come back to haunt us

David Cameron should not escape blame for his role in conflicts that are still raging, argues Patrick Cockburn
Sam Baker and Lauren Laverne: Too busy to surf? Head to The Pool

Too busy to surf? Head to The Pool

A new website is trying to declutter the internet to help busy women. Holly Williams meets the founders
Heston Blumenthal to cook up a spice odyssey for British astronaut manning the International Space Station

UK's Major Tum to blast off on a spice odyssey

Nothing but the best for British astronaut as chef Heston Blumenthal cooks up his rations
John Harrison's 'longitude' clock sets new record - 300 years on

‘Longitude’ clock sets new record - 300 years on

Greenwich horologists celebrate as it keeps to within a second of real time over a 100-day test
Fears in the US of being outgunned in the vital propaganda wars by Russia, China - and even Isis - have prompted a rethink on overseas broadcasters

Let the propaganda wars begin - again

'Accurate, objective, comprehensive': that was Voice of America's creed, but now its masters want it to promote US policy, reports Rupert Cornwell
Why Japan's incredible long-distance runners will never win the London Marathon

Japan's incredible long-distance runners

Every year, Japanese long-distance runners post some of the world's fastest times – yet, come next weekend, not a single elite competitor from the country will be at the London Marathon
Why does Tom Drury remain the greatest writer you've never heard of?

Tom Drury: The quiet American

His debut was considered one of the finest novels of the past 50 years, and he is every bit the equal of his contemporaries, Jonathan Franzen, Dave Eggers and David Foster Wallace
You should judge a person by how they peel a potato

You should judge a person by how they peel a potato

Dave Hax's domestic tips are reminiscent of George Orwell's tea routine. The world might need revolution, but we like to sweat the small stuff, says DJ Taylor
Bill Granger recipes: Our chef's dishes highlight the delicate essence of fresh cheeses

Bill Granger cooks with fresh cheeses

More delicate on the palate, milder, fresh cheeses can also be kinder to the waistline
Aston Villa vs Liverpool: 'This FA Cup run has been wonderful,' says veteran Shay Given

Shay Given: 'This FA Cup run has been wonderful'

The Villa keeper has been overlooked for a long time and has unhappy memories of the national stadium – but he is savouring his chance to play at Wembley
Timeless drama of Championship race in league of its own - Michael Calvin

Michael Calvin's Last Word

Timeless drama of Championship race in league of its own