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BT chief executive Gavin Patterson has accused Labour of being too “negative” about the benefits of advertising for business.

Sex doesn't sell? This study into women's response to raunchy advertising starts wrong and gets worse

The conclusion that women use sex as a bargaining tool is wildly outdated

Informa returns to the UK after fleeing from Gordon Brown

Informa has announced plans to move its tax domicile back to Britain after five years in Switzerland — news that will help Chancellor George Osborne’s efforts to make the UK more tax-friendly.

Mobiles growth to push UK ad spend to $24bn by 2016

Global advertising spend is set to hit a new record high in each of the next three years, marking the “strongest sustained period of growth in 10 years”, according to a leading media-buying agency.

Eddie 'The Eagle' Edwards, ski jumper

Page 3 Profile: Eddie ‘The Eagle’ Edwards, ski jumper

And the award for the biggest loser in sport goes to…

The VIP e-cigarette advert shows a young woman suggestively speaking into the camera

‘Put it in my mouth’: Viewers outraged by apparent reference to oral sex in VIP e-cig advert

The advertising watchdog received a 'significant number' of complaints after the advert was aired during I’m a Celebrity

Between The Sheets: What’s really going on in the world of books

Fans of the novelist Joanne Harris (and there are nearly 14,000 of them just on Twitter) will be pleased to know that she is working on about five things in that famous shed of hers, and has recently received a bolt of inspiration. At last week’s reception for the Royal Society Winton Prize for Science Books, Harris, who was a judge, told Between the Covers that reading about 150 science books had given her “lots” of inspiration. “Non-fiction is full of great stories,” she explains. If her next novel is about the search for the Higgs boson, we’ll know why.

Don’t be a grinch – just squinch

There's a new facial expression in town...

A poster reading '1:12' (R) hangs next to a poster with a slogan in German reading: 'Stop con atists - yes!'

Swiss voters reject '1:12' proposal to cap top executives’ pay in latest referendum

Swiss voters today overwhelmingly defeated a proposal to limit the pay of top executives to 12 times the wages of their lowliest employees.

Paperback review: An Essay on Typography, By Eric Gill

Even if the sexual activity of Gill was not widely known in 1931 when this classic work was first published, his repeated references to “love-making” might have suggested that his interests were not purely typographical. On the latter subject, he is authoritative: “Lettering is for us the Roman alphabet.”

Oscars recognition: George Stevens Jr., D A Pennebaker, Needham and Jeffrey Katzenberg receive Governors Awards from the Academy last year

Hal Needham: Film director who started out performing stunts and went on to make 'Smokey and the Bandit' and 'Cannonball Run'

After thousands of film and television stunts in which he developed innovative techniques and technology, Hal Needham became Hollywood's highest-paid stuntman, commanding $25,000 a time. He also directed his own screenplay for the comedy-action film Smokey and the Bandit. It was one the highest-grossing films of 1977, beginning a franchise that saw two cinematic sequels and number of television movies.

Vice has given i-D, the cult style magazine from the Eighties and popular with fashion designer Pam Hogg (pictured), a new lease of life since buying it last year

Murdoch family tighten their grip on Vice

Everybody is talking about the youth media company since Rupert bought a stake. Now, James is set to join the board

Snapchat: Photo-sharing app rejects Facebook's $3bn acquisition offer

The two-year-old photo sharing app has experienced explosive growth amongst younger users but has yet to make any revenue at all

Nadhim Zahawi said he was 'mortified' to discover the expenses for heating his second home were incorrectly claimed

MP Nadhim Zahawi apologises for claiming taxpayers' money to heat his stables

Conservative member for Stratford on Avon says he will pay back some of the money after 'mistake' led him to claim more for second-home energy bills than any other MP

No pound signs: The John Lewis television ad is cuddly, cosy and ruthlessly efficient

Seasonal advertising: As John Lewis well knows, commerce is the gift that keeps on giving

If its TV ad now sets the Christmas tone, then we have only ourselves to blame

Richard Dawkins attempts to shame Twitter after Bin Laden honey criticism

Author of Selfish Gene says his outburst was not motivated by self-interest

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War with Isis: Iraq declares victory in the battle for Tikrit - but militants make make ominous advances in neighbouring Syria's capital

War with Isis

Iraq declares victory in the battle for Tikrit - but militants make make ominous advances in neighbouring Syria
Scientists develop mechanical spring-loaded leg brace to improve walking

A spring in your step?

Scientists develop mechanical leg brace to help take a load off
Peter Ackroyd on Alfred Hitchcock: How London shaped the director's art and obsessions

Peter Ackroyd on Alfred Hitchcock

Ackroyd has devoted his literary career to chronicling the capital and its characters. He tells John Walsh why he chose the master of suspense as his latest subject
Ryan Reynolds interview: The actor is branching out with Nazi art-theft drama Woman in Gold

Ryan Reynolds branches out in Woman in Gold

For every box-office smash in Ryan Reynolds' Hollywood career, there's always been a misconceived let-down. It's time for a rethink and a reboot, the actor tells James Mottram
Why Robin Williams safeguarded himself against a morbid trend in advertising

Stars safeguard against morbid advertising

As film-makers and advertisers make increasing posthumous use of celebrities' images, some stars are finding new ways of ensuring that they rest in peace
The UK horticulture industry is facing a skills crisis - but Great Dixter aims to change all that

UK horticulture industry facing skills crisis

Great Dixter manor house in East Sussex is encouraging people to work in the industry by offering three scholarships a year to students, as well as generous placements
Hack Circus aims to turn the rule-abiding approach of TED talks on its head

Hack Circus: Technology, art and learning

Hack Circus aims to turn the rule-abiding approach of TED talks on its head. Rhodri Marsden meets mistress of ceremonies Leila Johnston
Sevenoaks is split over much-delayed decision on controversial grammar school annexe

Sevenoaks split over grammar school annexe

If Weald of Kent Grammar School is given the go-ahead for an annexe in leafy Sevenoaks, it will be the first selective state school to open in 50 years
10 best compact cameras

A look through the lens: 10 best compact cameras

If your smartphone won’t quite cut it, it’s time to invest in a new portable gadget
Paul Scholes column: Ross Barkley played well against Italy but he must build on that. His time to step up and seize that England No 10 shirt is now

Paul Scholes column

Ross Barkley played well against Italy but he must build on that. His time to step up and seize that England No 10 shirt is now
Why Michael Carrick is still proving an enigma for England

Why Carrick is still proving an enigma for England

Manchester United's talented midfielder has played international football for almost 14 years yet, frustratingly, has won only 32 caps, says Sam Wallace
Tracey Neville: The netball coach who is just as busy as her brothers, Gary and Phil

Tracey Neville is just as busy as her brothers, Gary and Phil

The former player on how she is finding time to coach both Manchester Thunder in the Superleague and England in this year's World Cup
General Election 2015: The masterminds behind the scenes

The masterminds behind the election

How do you get your party leader to embrace a message and then stick to it? By employing these people
Machine Gun America: The amusement park where teenagers go to shoot a huge range of automatic weapons

Machine Gun America

The amusement park where teenagers go to shoot a huge range of automatic weapons
The ethics of pet food: Why are we are so selective in how we show animals our love?

The ethics of pet food

Why are we are so selective in how we show animals our love?