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Stills taken from anti-Romney and anti-Obama Super PAC videos. There are questions over how effective the negative ads are among voters

Two candidates, $660m raised, endless adverts. But is it worth it?

Americans' TV screens have been bombarded by campaigns paid for by controversial Super PACs – but they're not as effective as everyone expected

Hamish McRae: Ad man is worried about four major uncertainties in the world economy – and if anyone knows, he does

It is better for us if business leaders are realistic rather than over-optimistic

Sir Martin Sorrell warns of 'grey swan' troubles ahead in advertising slowdown

WPP, the world's biggest advertising group, has raised fresh fears of a global economic slowdown as it warned of a marked change in behaviour by clients since September.

Miss-leading Dior: Natalie Portman 'miracle' mascara advert banned by consumer watchdog

Natalie Portman’s eyelashes have been the subject of intense scrutiny after a Christian Dior advert for mascara featuring the actress and the “miracle effects” of the makeup was banned for misleading consumers.

Richmond ham advert nudity complaints rejected

An advert for a brand of ham featuring a group of naked picnickers prompted 371 complaints, the majority objecting that it was offensive.

Sainsbury's ad campaign ruled misleading by ASA

Sainsbury's has been ordered to change its “brand match” campaign after the advertising watchdog found it was misleading consumers.

Harvey Nichols wet advert cleared

An ad for a Harvey Nichols sale has escaped censure despite attracting 105 complaints that it pictured people who had apparently wet themselves with excitement.

The billboard campaign for Channel 4's Big Fat Gypsy Weddings prompted hundreds of complaints to the Advertising Standards Authority

Channel 4's 'Big Fat Gypsy Wedding' adverts banned

The advertising watchdog has ruled that two ads for Channel 4's Big Fat Gypsy Wedding were offensive and irresponsible, in a partial reversal of a decision earlier this year.

Laser-eye deal advert irresponsible

An online advert urging people to snap up half-price laser eye surgery was irresponsible, the advertising watchdog rules today.

A star is born as product placement hits the screen

Giving brands roles in movies will soon be a $2bn industry, reports Mark Leftly

SME baby formula advert complaints upheld

Complaints that a campaign for baby formula made misleading claims that it is the best alternative to breast milk have been upheld by the advertising watchdog.

The show goes on at Reach4

The seemingly endless queues of tourists keen to see established shows in the West End are keeping the ad agency behind many of the billboards busy.

Andy Murray with the US Open trophy backstage on the US morning TV show, Live With Kelly and Michael

A $6 soda to toast a £20m payday: Andy Murray's brand new world

Sponsors and politicians court Grand Slam winner – so will he take the Beckham route?

Marks and Spencer ditches celebs in latest ad campaign

Marks and Spencer has ditched celebrity faces for its latest clothing campaign in favour of a range of models to mirror its “broad customer base”.

Advertising giant WPP plans return to UK

Advertising giant WPP gave Chancellor George Osborne a boost today by confirming plans to move its headquarters back to the UK.

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Day In a Page

Isis hostage crisis: The prisoner swap has only one purpose for the militants - recognition its Islamic State exists and that foreign nations acknowledge its power

Isis hostage crisis

The prisoner swap has only one purpose for the militants - recognition its Islamic State exists and that foreign nations acknowledge its power, says Robert Fisk
Missing salvage expert who found $50m of sunken treasure before disappearing, tracked down at last

The runaway buccaneers and the ship full of gold

Salvage expert Tommy Thompson found sunken treasure worth millions. Then he vanished... until now
Homeless Veterans appeal: ‘If you’re hard on the world you are hard on yourself’

Homeless Veterans appeal: ‘If you’re hard on the world you are hard on yourself’

Maverick artist Grayson Perry backs our campaign
Assisted Dying Bill: I want to be able to decide about my own death - I want to have control of my life

Assisted Dying Bill: 'I want control of my life'

This week the Assisted Dying Bill is debated in the Lords. Virginia Ironside, who has already made plans for her own self-deliverance, argues that it's time we allowed people a humane, compassionate death
Move over, kale - cabbage is the new rising star

Cabbage is king again

Sophie Morris banishes thoughts of soggy school dinners and turns over a new leaf
11 best winter skin treats

Give your moisturiser a helping hand: 11 best winter skin treats

Get an extra boost of nourishment from one of these hard-working products
Paul Scholes column: The more Jose Mourinho attempts to influence match officials, the more they are likely to ignore him

Paul Scholes column

The more Jose Mourinho attempts to influence match officials, the more they are likely to ignore him
Frank Warren column: No cigar, but pots of money: here come the Cubans

Frank Warren's Ringside

No cigar, but pots of money: here come the Cubans
Isis hostage crisis: Militant group stands strong as its numerous enemies fail to find a common plan to defeat it

Isis stands strong as its numerous enemies fail to find a common plan to defeat it

The jihadis are being squeezed militarily and economically, but there is no sign of an implosion, says Patrick Cockburn
Virtual reality thrusts viewers into the frontline of global events - and puts film-goers at the heart of the action

Virtual reality: Seeing is believing

Virtual reality thrusts viewers into the frontline of global events - and puts film-goers at the heart of the action
Homeless Veterans appeal: MP says Coalition ‘not doing enough’

Homeless Veterans appeal

MP says Coalition ‘not doing enough’ to help
Larry David, Steve Coogan and other comedians share stories of depression in new documentary

Comedians share stories of depression

The director of the new documentary, Kevin Pollak, tells Jessica Barrett how he got them to talk
Has The Archers lost the plot with it's spicy storylines?

Has The Archers lost the plot?

A growing number of listeners are voicing their discontent over the rural soap's spicy storylines; so loudly that even the BBC's director-general seems worried, says Simon Kelner
English Heritage adds 14 post-war office buildings to its protected lists

14 office buildings added to protected lists

Christopher Beanland explores the underrated appeal of these palaces of pen-pushing
Human skull discovery in Israel proves humans lived side-by-side with Neanderthals

Human skull discovery in Israel proves humans lived side-by-side with Neanderthals

Scientists unearthed the cranial fragments from Manot Cave in West Galilee