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Danny Rogers on PR: How Twitter can fulfil its commercial potential

Reputations are often built or broken via Twitter these days, but now the social media firm has started investing in its own reputation.

Image rights: Katie Couric 'tells' Iraqis that the power's out

There was commendable honesty from Musaab al-Mudarris, a spokesman for the Iraq Electricity Ministry this week, when he told "New York Times" reporter Tim Arango how his office obtained a picture of US news anchor Katie Couric for billboards warning citizens about power outages: someone had nabbed it off the internet.

Named: Britain's most powerful brands... but can you spot the big cheese?

A label from the supermarket chiller is giving marketing superpowers something to chew over

Lynx firm cleared over epidemic advert

An advert for Lynx deodorant in the style of a breaking news bulletin about a worldwide epidemic has been cleared following complaints that it was not immediately recognisable as a commercial.

A win could make Andy Murray highest-paid sportsman

If Andy Murray ends Britain's 76-year wait by becoming men's Wimbledon champion today, he will pocket £1.15m for his efforts. But experts predict that sum might be dwarfed by massive off-court earnings from sponsorship deals and product endorsements that could make him the country's highest-paid sportsman.

Final ad break for Soho's Mad Men

Bartle Bogle Hegarty has sold out in a seismic moment for the advertising industry. Gideon Spanier looks at the memorable creativity that made it a British great

Special K advert banned over calorie count

An advert for the breakfast cereal Special K has been banned after it was found to mislead women about the number of calories in a typical bowl.

Mothers beat fathers' group in ad dispute

Mothers won a victory over fathers yesterday in a dispute over whether the Mumsnet website promoted "anti-male" rhetoric which could foster hatred of men.

Advertising: Character assassination

Saucer of milk for Moneysupermarket's Paul Troy. The site's consumer marketing director, has told Marketing Week what he thinks of the characters used to front rival companies' ads.

Ohhhh no! Churchill Insurance did not want to insure a bulldog as it was too old

Advertising: Will you insure me?

Ohhh no, we can't insure your bulldog. This was the response from Churchill Insurance when Timothy Taylor, of Leicestershire, tried to get a quote to cover his six-year-old bulldog, Monty, who'd just been given a clean bill of health.

Thomson Holidays child-free advert 'misleading', rules ASA

A Thomson Holidays ad that promised a child-free resort has been ruled misleading after the company said it could not guarantee the claim.

Virgin Media campaign featuring Usain Bolt banned by ASA

A Virgin Media campaign featuring Usain Bolt has attracted a third round of complaints, this time over misleading claims about doubling "everyone's" broadband speeds.

Danny Rogers on PR: The agencies living in fear of the Mad Men

Contrary to popular opinion, PR professionals often lack self confidence in what they do. And since PR was added to the Cannes Lions festival in 2009, they suffer a collective crisis of identity.

Coup for embattled Sir Martin Sorrell as WPP swoops for a majority stake in AKQA

The British founders of AKQA, the world's biggest independent digital advertising agency, are celebrating after Sir Martin Sorrell's WPP bought a majority stake which values the business at around $540m (£343m).

Colgate censured for misleading advert

The firm behind the Colgate brand has been reprimanded by the advertising watchdog for wrongly implying that one of its toothpastes has the backing of health professionals.

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Day In a Page

Homeless Veterans Christmas Appeal: ‘We give them hope. They come to us when no one else can help’

Christmas Appeal

Meet the charity giving homeless veterans hope – and who they turn to when no one else can help
Should doctors and patients learn to plan humane, happier endings rather than trying to prolong life?

Is it always right to try to prolong life?

Most of us would prefer to die in our own beds, with our families beside us. But, as a GP, Margaret McCartney sees too many end their days in a medicalised battle
Thomas Cook's outgoing boss Harriet Green got by on four hours sleep a night - is that what it takes for women to get to the top?

What does it take for women to get to the top?

Thomas Cook's outgoing boss Harriet Green got by on four hours sleep a night and told women they had to do more if they wanted to get on
Christmas jumper craze: Inside the UK factory behind this year's multicultural must-have

Knitting pretty: British Christmas Jumpers

Simmy Richman visits Jack Masters, the company behind this year's multicultural must-have
French chefs have launched a campaign to end violence in kitchens - should British restaurants follow suit?

French chefs campaign against bullying

A group of top chefs signed a manifesto against violence in kitchens following the sacking of a chef at a Paris restaurant for scalding his kitchen assistant with a white-hot spoon
Radio 4 to broadcast 10-hour War and Peace on New Year's Day as Controller warns of cuts

Just what you need on a New Year hangover...

Radio 4 to broadcast 10-hour adaptation of War and Peace on first day of 2015
Cuba set to stage its first US musical in 50 years

Cuba to stage first US musical in 50 years

Claire Allfree finds out if the new production of Rent will hit the right note in Havana
Christmas 2014: 10 best educational toys

Learn and play: 10 best educational toys

Of course you want them to have fun, but even better if they can learn at the same time
Paul Scholes column: I like Brendan Rodgers as a manager but Liverpool seem to be going backwards not forwards this season

Paul Scholes column

I like Brendan Rodgers as a manager but Liverpool seem to be going backwards not forwards this season
Lewis Moody column: Stuart Lancaster has made all the right calls – now England must deliver

Lewis Moody: Lancaster has made all the right calls – now England must deliver

So what must the red-rose do differently? They have to take the points on offer 
Cameron, Miliband and Clegg join forces for Homeless Veterans campaign

Cameron, Miliband and Clegg join forces for Homeless Veterans campaign

It's in all our interests to look after servicemen and women who fall on hard times, say party leaders
Millionaire Sol Campbell wades into wealthy backlash against Labour's mansion tax

Sol Campbell cries foul at Labour's mansion tax

The former England defender joins Myleene Klass, Griff Rhys Jones and Melvyn Bragg in criticising proposals
Nicolas Sarkozy returns: The ex-President is preparing to fight for the leadership of France's main opposition party – but will he win big enough?

Sarkozy returns

The ex-President is preparing to fight for the leadership of France's main opposition party – but will he win big enough?
Is the criticism of Ed Miliband a coded form of anti-Semitism?

Is the criticism of Miliband anti-Semitic?

Attacks on the Labour leader have coalesced around a sense that he is different, weird, a man apart. But is the criticism more sinister?
Ouija boards are the must-have gift this Christmas, fuelled by a schlock horror film

Ouija boards are the must-have festive gift

Simon Usborne explores the appeal - and mysteries - of a century-old parlour game