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Danny Rogers on PR: How Twitter can fulfil its commercial potential

Reputations are often built or broken via Twitter these days, but now the social media firm has started investing in its own reputation.

Image rights: Katie Couric 'tells' Iraqis that the power's out

There was commendable honesty from Musaab al-Mudarris, a spokesman for the Iraq Electricity Ministry this week, when he told "New York Times" reporter Tim Arango how his office obtained a picture of US news anchor Katie Couric for billboards warning citizens about power outages: someone had nabbed it off the internet.

Named: Britain's most powerful brands... but can you spot the big cheese?

A label from the supermarket chiller is giving marketing superpowers something to chew over

Lynx firm cleared over epidemic advert

An advert for Lynx deodorant in the style of a breaking news bulletin about a worldwide epidemic has been cleared following complaints that it was not immediately recognisable as a commercial.

A win could make Andy Murray highest-paid sportsman

If Andy Murray ends Britain's 76-year wait by becoming men's Wimbledon champion today, he will pocket £1.15m for his efforts. But experts predict that sum might be dwarfed by massive off-court earnings from sponsorship deals and product endorsements that could make him the country's highest-paid sportsman.

Final ad break for Soho's Mad Men

Bartle Bogle Hegarty has sold out in a seismic moment for the advertising industry. Gideon Spanier looks at the memorable creativity that made it a British great

Special K advert banned over calorie count

An advert for the breakfast cereal Special K has been banned after it was found to mislead women about the number of calories in a typical bowl.

Advertising: Character assassination

Saucer of milk for Moneysupermarket's Paul Troy. The site's consumer marketing director, has told Marketing Week what he thinks of the characters used to front rival companies' ads.

Mothers beat fathers' group in ad dispute

Mothers won a victory over fathers yesterday in a dispute over whether the Mumsnet website promoted "anti-male" rhetoric which could foster hatred of men.

Ohhhh no! Churchill Insurance did not want to insure a bulldog as it was too old

Advertising: Will you insure me?

Ohhh no, we can't insure your bulldog. This was the response from Churchill Insurance when Timothy Taylor, of Leicestershire, tried to get a quote to cover his six-year-old bulldog, Monty, who'd just been given a clean bill of health.

Thomson Holidays child-free advert 'misleading', rules ASA

A Thomson Holidays ad that promised a child-free resort has been ruled misleading after the company said it could not guarantee the claim.

Virgin Media campaign featuring Usain Bolt banned by ASA

A Virgin Media campaign featuring Usain Bolt has attracted a third round of complaints, this time over misleading claims about doubling "everyone's" broadband speeds.

Danny Rogers on PR: The agencies living in fear of the Mad Men

Contrary to popular opinion, PR professionals often lack self confidence in what they do. And since PR was added to the Cannes Lions festival in 2009, they suffer a collective crisis of identity.

Coup for embattled Sir Martin Sorrell as WPP swoops for a majority stake in AKQA

The British founders of AKQA, the world's biggest independent digital advertising agency, are celebrating after Sir Martin Sorrell's WPP bought a majority stake which values the business at around $540m (£343m).

Colgate censured for misleading advert

The firm behind the Colgate brand has been reprimanded by the advertising watchdog for wrongly implying that one of its toothpastes has the backing of health professionals.

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Day In a Page

Sepp Blatter resignation: The beginning of Fifa's long road to reform?

Does Blatter's departure mean Fifa will automatically clean up its act?

Don't bet on it, says Tom Peck
Charles Kennedy: The baby of the House who grew into a Lib Dem giant

The baby of the House who grew into a Lib Dem giant

Charles Kennedy was consistently a man of the centre-left, dedicated to social justice, but was also a champion of liberty and an opponent of the nanny-state, says Baroness Williams
Syria civil war: The harrowing testament of a five-year-old victim of this endless conflict

The harrowing testament of a five-year-old victim of Syria's endless civil war

Sahar Qanbar lost her mother and brother as civilians and government soldiers fought side by side after being surrounded by brutal Islamist fighters. Robert Fisk visited her
The future of songwriting: How streaming is changing everything we know about making music

The future of songwriting

How streaming is changing everything we know about making music
William Shemin and Henry Johnson: Jewish and black soldiers receive World War I Medal of Honor amid claims of discrimination

Recognition at long last

Jewish and black soldiers who fought in WWI finally receive medals after claims of discrimination
Beating obesity: The new pacemaker which helps over-eaters

Beating obesity

The new pacemaker which helps over-eaters
9 best women's festival waterproofs

Ready for rain: 9 best women's festival waterproofs

These are the macs to keep your denim dry and your hair frizz-free(ish)
Cycling World Hour Record: Nervous Sir Bradley Wiggins ready for pain as he prepares to go distance

Wiggins worried

Nervous Sir Bradley ready for pain as he prepares to attempt cycling's World Hour Record
Liverpool close in on Milner signing

Liverpool close in on Milner signing

Reds baulk at Christian Benteke £32.5m release clause
On your feet! Spending at least two hours a day standing reduces the risk of heart attacks, cancer and diabetes, according to new research

On your feet!

Spending half the day standing 'reduces risk of heart attacks and cancer'
With scores of surgeries closing, what hope is there for the David Cameron's promise of 5,000 more GPs and a 24/7 NHS?

The big NHS question

Why are there so few new GPs when so many want to study medicine?
Big knickers are back: Thongs ain't what they used to be

Thongs ain't what they used to be

Big knickers are back
Thurston Moore interview

Thurston Moore interview

On living in London, Sonic Youth and musical memoirs
In full bloom

In full bloom

Floral print womenswear
From leading man to Elephant Man, Bradley Cooper is terrific

From leading man to Elephant Man

Bradley Cooper is terrific