Earlier this month, the actor teased playing the iconic character from The Big Lebowski once more, but no further details were revealed other than it was a Super Bowl tie-in.
Turns out, the famous White Russian drinker has been brought back to promote a beer. Sarah Jessica Parker also makes a surprise appearance in the advert. She reprises her Sex and the City role as Carrie Bradshaw, who was a renown drinker of cosmopolitans.
The advert comes as part of the #PourItForward campaign from Stella Artois, which sees the company team up with the charity Water.org to provide clean water for those without. The company says $3.13 from every Chalice sold will go to providing clean water from someone.
One of the co-founder’s, Hollywood actor Matt Damon, said of the partnership: ”Our partnership with Stella Artois has enabled us to help millions.
“By bringing the global water crisis to a stage as big as the Super Bowl — and with a little support from friends like Jeff Bridges and Sarah Jessica Parker — we hope to reach even more.”
The advert begins with Bradshaw walking into a bar and ordering a Stella Artois, surprising a waiter who drops their tray. Bridges enters soon after and orders the same beer, startling the waiter again.
The pair sit down at adjacent tables, with Bridges saying: “Well, changing can do a little good.”
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