Moschino is launching a capsule collection with The Sims (Moschino)
Moschino is launching a capsule collection with The Sims (Moschino)

Moschino reveals capsule collection with The Sims

The collection will be available 13 April worldwide and online

Chelsea Ritschel
New York
Thursday 11 April 2019 16:18
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Moschino is bringing high-fashion to fans of the gaming world with a new capsule collection inspired by The Sims.

The collaboration between the luxury Italian fashion designer and the life-simulation video game includes a range of Sim-like clothing that will finally let you dress yourself as your Sim - and not the other way around.

The line, which comes as The Sims is set to celebrate its 20th anniversary next year, consists of pixelated clothing, designed to resemble jeans and leather jackets, accessories, swimwear and phone cases.

You can also embrace your inner Sim with your own plumbob - the signature green floating diamonds above their heads - emblazoned on an umbrella and a bathing suit, or as earrings.

The Sims will also be able to wear at least one item from the collection, a Freezer Bunny hoodie, in The Sims universe.

Of the latest collaboration, which highlights the "freedom of self-expression and creativity," Moschino creative director Jeremy Scott said: “I love the idea of being able to imagine, design and bring to life a world of individual personas with The Sims universe.

“That concept emulates what I get to do for each collection at Moschino as I create a fantasy universe of spectacular storylines and characters.”

On social media, the collaboration has already proven to be a success, with people eager to buy items from the capsule that reminds them of their childhood.

“This Moschino x The Sims collaboration is what I’ve been waiting for my whole life,” one person wrote.

Another said: “I’m so confused but I’ll take one of everything, thanks.”

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The collection of ready-to-wear items as well as a limited run of eight Moschino x The Sims items will be available at Moschino boutiques worldwide and online on 13 April.

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