Quality Street sale: Shoppers rush to buy for £1.25 after massive discounts

The post-Christmas chocolate cravings are real

HotUKDeals (Twitter)

Savvy shoppers have rushed to Tesco after Quality Street tins were spotted being sold at the heavily reduced price of £1.25.

A HotUKDeals user shared the reduction on the site, much to the delight of their fellow bargain hunters.

Quality Street tins are usually sold at a recommended retail price of £6 and are especially popular around Christmas.

AppleJammer (HotUKDeals)

Tesco is now selling its extra stock for a mere £1.25, and people were quick to take advantage.

One user commented: “Cheers, just got 10, not all for me and presents for our French friends.”

Another user revealed that they visited the store to buy 15 tins in one go.

However, some don’t feel that it's fair to buy lots of Quality Street tins in a single transaction, as others may miss out on buying any.

One person wrote: “Should be limited to two/three max, at least then others can stand a chance of getting one at this price.”

Another user noted that consuming an excessive amount of chocolate could lead to nasty consequences, writing: “Diabetes outbreak in February!!!”

While many enjoyed indulging in sweet treats over Christmas, a number of confectionery brands suffered losses during the festive period.

Cadbury’s Dairy Milk saw the value of their sales drop by 4.2 per cent, as stated by research conducted by analysts IRI.

chris_133 (HotUKDeals)

This is the equivalent of £19.9 million.

The study, which was reported by The Grocer, discovered that the 12 largest chocolate brands, including Cadbury’s Dairy Milk, Galaxy and Maltesers, all saw their numbers slump as a result of Brits taking note of health warnings.

Divine Chocolate estimates that Brits eat approximately 660,900 tonnes of chocolate a year, with an average of 11kg per person.