Umami's British cousin gets aged

(all rights reserved)

Umami, considered the fifth basic taste -- a savory flavor, is often compared to Marmite (as is Australian Vegemite and Swiss Cenovis). On March 2, Marmite lovers had reason to celebrate: someone has been listening to your wishes and launched the refined, mature Marmite XO.

Umami, considered the fifth basic taste - a savory flavor, is often compared to Marmite (as is Australian Vegemite and Swiss Cenovis). On March 2, Marmite lovers had reason to celebrate: someone has been listening to your wishes and launched the refined, mature Marmite XO.

Marmite is a yeasty paste with an acquired taste and devout following around the world. The product originated in the United Kingdom and was later produced in South Africa and New Zealand.

Marmite XO, described as "extra old," a unique blend of four selected yeast sources, is truly for the marmite connoisseur. Amateurs beware, the new blend has been aged four times longer and is noted as full-bodied.

A 250g glass jar will set you back £4.99 (€5.50) plus shipping to anywhere in the world, and it may take between 3 and 14 days to receive it.

Take a look at how the package of Marmite XO will arrive at your door: http://www.youtube.com/watch?v=lB-ng4ZZIXk&feature=player_embedded

To order, visit Marmite.com