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Snapchat Spectacles 3: Third version of failing sunglasses come with big price tag

Spectacles 3 are 'inspired by the human eye' and feature dual HD cameras

Anthony Cuthbertson
Wednesday 14 August 2019 10:54 BST
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The new Snapchat Spectacles will cost $380
The new Snapchat Spectacles will cost $380 (Snap)

Snapchat has not given up on its Spectacles smart glasses and will charge double the price for the latest version.

The Spectacles 3 will come with steel frames and dual HD cameras that are “inspired by the human eye” in an attempt to entice customers.

The third-generation sunglasses will cost £330 – twice the price of the first version that launched in 2016 – and will go on sale in the autumn.

Similar to previous versions the Spectacles 3 will allow users to capture images and video to post to the social media site.

The camera platform said the new Spectacles will wirelessly sync images and video gathered from the glasses to a user’s phone, where a range of 3D effects in the Snapchat app will allow users to enhance their uploads.

Spectacles, the company’s first hardware product, have had a mixed history as a consumer product.

Snapchat admitted in late 2017 that it had written off around 40 million dollars in relation to unsold stock of first-generation Spectacles.

Since then, the glasses have been redesigned and made water-resistant.

The new Spectacles 3 include two HD cameras which will enable depth to be captured in images.

They will also come with a charging case which can hold up to four charges, the firm said.

A woman wears Snapchat Spectacles on the floor of the New York Stock Exchange (NYSE) while waiting for Snap Inc. to list their IPO in New York, U.S., March 2, 2017 (REUTERS/Brendan McDermid)

Snapchat also confirmed that the new Spectacles will be a “limited edition product”, with far fewer being made than the first-generation glasses.

According to the company’s own figures, 203 million people open the Snapchat camera each day, and share 3.5 billion Snaps every day.

Spectacles 3 are available for pre-order online but no exact release date has been given by the social media firm.

Additional reporting by agencies

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