<p>One of the new dating trends identified by Bumble is ‘dry dating’, where people are more likely to consider going on dates that don’t involve drinking alcohol</p>

One of the new dating trends identified by Bumble is ‘dry dating’, where people are more likely to consider going on dates that don’t involve drinking alcohol

Power PDA and ‘fast-forwarding’: The biggest dating trends of 2022

Trends like ‘dry dating’ and ‘hesi-dating’ show how the pandemic has affected our love lives

Kate Ng
Monday 22 November 2021 12:15
Comments

New dating trends revealed by dating apps Bumble and Plenty of Fish have laid bare just how much of an impact the pandemic has had on our love lives.

The latest research from Bumble found that almost half of single people around the world are looking to “reset” their dating lives, with many looking to apply pandemic behaviours in a positive way.

The new trends that have been coined by the women-first app include “fast-forwarding”, “explori-dating”, “consciously single”, “dry dating”, and “power PDA”.

This year, the term “hard-balling” was introduced to Bumble’s vocabulary, which refers to “really knowing what you want after months of reflection”.

This trend is expected to last well beyond 2021, with a majority (59 per cent) of people on Bumble saying they are now more upfront with partners about what they want.

The new trend of “fast-forwarding” was observed after daters on the app drastically changed what they are looking for in a partner, with around a third changing their priorities.

A large majority (61 per cent) of people globally say they are now prioritising emotional availability, while almost a quarter (23 per cent) say they care less about physical appearances.

On top of placing more importance on their emotional needs, singletons have also spent more time questioning what their “type” is, with nearly half of those on the app saying so.

As people dive deeper into their search for love, 43 per cent of people on Bumble say they would describe their approach to seeing other people as “exploratory”.

Alternatively, the app has also seen a shift in the number of people who are choosing to stay “consciously single”. During the pandemic, 53 per cent of people on the app say they realised it’s “actually OK” to be alone for a while.

Majority (54 per cent) of those who do want to date again say they will be more mindful and intentional in how, and when, they date.

Earlier this year, a study published by the University of Sheffield earlier this year showed that alcohol consumption fell overall between March and June 2020 compared to the year before. This change in our alcohol consumption habits has been reflected in Bumble’s data too.

The research found that more people (34 per cent) will consider going on a “dry date” - where no alcohol is consumed - now than before the pandemic.

The dating platform also predicts that “power PDA” is back in a big way now that vaccination rates are rising all over the world, and it’s not just celebrities like Megan Fox and Machine Gun Kelly, or Kourtney Kardashian and Travis Barker, who are getting in on the trend.

Nearly 70 per cent of daters around the world say they are now more open to public displays of affection post-pandemic.

However, concerns that another lockdown might be on its way is also causing some daters to take pause over whether they want to invest their time and feelings in another person right now.

To reflect this, dating site Plenty of Fish has coined the term “hesi-dating”, which is defined as: “Feeling indifferent about dating, unsure if you want to date seriously or casually because life in general is so uncertain right now.”

A survey conducted by the site found that 58 per cent of singletons on it are unsure if they are seeking a fling or full-blown commitment.

Naomi Walkland, head of Bumble UK & Ireland, said: “If 2020 was the year of reflection, 2021 has been a year of discovery and we expect to see that continue into the new year.

“Along with rediscovering some of our favourite date spots, we’ve seen that people on Bumble are looking to discover new people, new priorities, and explore new ways of dating.

“As we head into the new year, our dating lives are a blank page, and this makes for an exciting time to try something new. It could be changing what we prioritise in a partner, being more intentional about when we date, or just sharing the activities we love.

“With half of single people looking to ‘reset’ their dating, we anticipate that coming months will be big for romance.”

Register for free to continue reading

Registration is a free and easy way to support our truly independent journalism

By registering, you will also enjoy limited access to Premium articles, exclusive newsletters, commenting, and virtual events with our leading journalists

Please enter a valid email
Please enter a valid email
Must be at least 6 characters, include an upper and lower case character and a number
Must be at least 6 characters, include an upper and lower case character and a number
Must be at least 6 characters, include an upper and lower case character and a number
Please enter your first name
Special characters aren’t allowed
Please enter a name between 1 and 40 characters
Please enter your last name
Special characters aren’t allowed
Please enter a name between 1 and 40 characters
You must be over 18 years old to register
You must be over 18 years old to register
Opt-out-policy
You can opt-out at any time by signing in to your account to manage your preferences. Each email has a link to unsubscribe.

Already have an account? sign in

By clicking ‘Register’ you confirm that your data has been entered correctly and you have read and agree to our Terms of use, Cookie policy and Privacy notice.

This site is protected by reCAPTCHA and the Google Privacy policy and Terms of service apply.

Join our new commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged in