Olivia Culpo at SoulCycle, Upper East Side on 14 January 2013
Olivia Culpo at SoulCycle, Upper East Side on 14 January 2013

SoulCycle to launch spinning studio in London

The popular New York-based spinning studio was first launched in 2006

Sabrina Barr@fabsab5
Monday 08 April 2019 11:48

SoulCycle is opening a new spinning studio in London this summer.

The fitness company, first launched in New York in 2006, has become a cult favourite among celebrities including Victoria Beckham, Lea Michele and Katie Holmes over the years.

While SoulCycle boasts multiple branches across the US and Canada, the studio coming to the capital in mid-June will mark the first in the UK.

“We’re incredibly excited to open our first SoulCycle studio in the UK,” said Melanie Whelan, CEO of SoulCycle.

“SoulCycle is social and joyful and gives people a way to connect. Our classes are high energy and results oriented."

The new studio, based at 3-4 Great Marlborough Street in Soho, will measure at more than 3,500 square feet, with 60 bikes spread over several floors.

Several spinning fans have expressed their excitement over the prospect of SoulCycle coming to London.

"Omg I just heard @soulcycle is coming to London! BEST. NEWS. EVER!!!!" one person tweeted.

"I'll be there for opening day @soulcycle London!!!" another wrote.

Described as a "cardio party", SoulCycle was co-founded by Elizabeth Cutler and Julie Rice with the aim of creating an "inspiring workout that's as efficient as it is joyful".

Whelan, who became CEO of the company in 2015, says that the popular spinning studio plans on announcing additional locations in London in the near future.

In June 2018, SoulCycle stated it had 88 studios in total across the US and Canada.

In addition to SoulCycle, other spinning studios to have gained traction in recent years include Psycle, Boom Cycle and Digme Fitness.

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