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There's a shocking difference between clothing advertised on Facebook and what consumers are getting

Mallory Schlossberg
Thursday 07 April 2016 09:23 BST
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Lots of women are saying that they're being short-changed by absurdly cheap online apparel retailers, Sapna Maheshwari and Beimeng Fu of Buzzfeed have reported.

There's a host of these websites, Buzzfeed says, including Zaful, Rosegal, SammyDress, RoseWe, TideBuy, and Choies. They promise extremely cheap apparel via ads on Facebook that target women.

But the photos that they're posting are often not even their own. The knockoffs look nothing like the original photos.

Buzzfeed says that at least eight of these troubling websites operate under a Chinese e-commerce company called ShenZhen Global Egrow E-Commerce Co., which made about $200 million in sales in 2014. It's extremely hard to reach customer services by phone, too, since the businesses are located inHello China.

Furious consumers have created multiple Facebook groups, such as Knockoff Nightmares to share "buyer, beware" stories and photos of the alleged dissonance between the advertised photos and what they received in the mail.





The Independent has contacted Zaful, Rosegal, SammyDress, RoseWe, TideBuy, and Choies for comment on the allegations.

What colour is this dress?

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