The Independent’s journalism is supported by our readers. When you purchase through links on our site, we may earn commission.

Wetherspoons adding first ever vegan burger to menu

The plant-based patty is being rolled out across the country

Moya Lothian-McLean
Monday 07 October 2019 11:13
Comments

UK pub chain JD Wetherspoon is adding its first ever fake-meat burger to its nationwide menu this week.

The plant-based product will be rolled out to all 880 UK Wetherspoons after a successful six-month trial in 40 of its outlets.

The patty, created by Leeds-based company The Meatless Farm, is a gluten-free blend of pea, soy and rice protein, carrot fibre and chicory root.

It joins 13 other burger options, including a vegetarian patty but marks the franchise's first venture into a totally vegan burger offering.

It isn’t the only new vegan item making its debut on the Wetherspoon’s menu either. The chain will also be adding a vegan version of Heinz's no-added sugar baked beans to its plant-based breakfast, alongside the other 10 vegan main meals it offers, which include curries and Teriyaki noodles.

“We are keen to offer vegetarian and vegan pub-goers an excellent choice of meals to enjoy at Wetherspoon,” said Wetherspoon’s head of catering, Jameson Robinson, about the launch.

“The plant-based burger is a great addition to the menu and we are confident that it will prove popular with vegetarians and vegans as well as those who eat meat.”

Veganism and meat-free diets have soared in popularity in Britain over the last decade.

A 2018 report by supermarket Waitrose found that one in eight Brits is now vegetarian or vegan and 21% of the total population are ‘flexitarians’, following mostly plant-based diets with the occasional consumption of meat or fish.

Wetherspoon’s launch comes just days after craft brewery chain BrewDog left customers bemused with the announcement they were adding a half-vegan, half-beef burger to their menu.

The intention was to encourage consumers to eat meat but feedback suggested the public were less than impressed with the effort.

“What is the point of this? Why not offer a meat burger AND a plant-based burger? That way you can appeal to meat eaters, vegetarians, and vegans. This hybrid burger cuts your market significantly,” wrote one Twitter user.

So far the Wetherspoon’s burger is yet to receive the same drubbing, with one user describing it as ‘immense’.

Register for free to continue reading

Registration is a free and easy way to support our truly independent journalism

By registering, you will also enjoy limited access to Premium articles, exclusive newsletters, commenting, and virtual events with our leading journalists

Already have an account? sign in

By clicking ‘Register’ you confirm that your data has been entered correctly and you have read and agree to our Terms of use, Cookie policy and Privacy notice.

This site is protected by reCAPTCHA and the Google Privacy policy and Terms of service apply.

Join our new commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in