BRITISH AIRWAYS and Japan Airlines will today unveil a wide-ranging link-up bringing together the two biggest carriers in Europe and Asia. BA and JAL are to form a marketing alliance that will enable the two airlines to code-share, link their frequent-flyer programmes and share airport facilities.
The agreement could be a prelude to JAL becoming a full member of the Oneworld alliance BA forged with four other international carriers last year. The aim of the BA-JAL link-up is to boost passengers and revenues at a time when air travel is slowing down.
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