BRITANNIC ASSURANCE, the life insurer, saw its shares jump yesterday as it unveiled a pounds 70m plan to recruit 400 more staff and transform its door-to-door sales operation into computer-literate financial advisers.
The Midlands-based company is boosting its national sales force to more than 2,280 as part of a programme to bring door-to-door life insurance into the modern age. Staff calling to collect monthly premiums will carry laptops
Investment, page 21
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