I Hate to say it, but BP may be guilty of a - slightly - misleading ad, the one in which it proclaims that the Germans prefer to drink their coffee out of ceramic mugs while the Brits are content with paper cups. BP admits that this is because the Germans sit down to drink their coffee while the busier Brits want a take-away service.
But if they'd wanted to traduce their British customers they could have quoted their experience with their experiment in providing freshly baked pastries in a selection of their service stations. Although BP is offering what sounds like an appetizing selection of Danish pastries, guess what the Brits prefer: sausage rolls.
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