Box office endgame: Is Disney’s dominance bad for the movies?

Analysis: The term ‘blockbuster’ has been redefined for a generation, after the latest Avengers offering cracked $1bn in just its opening run

Tuesday 30 April 2019 21:29
Comments
Disney and Marvel: Box offices heroes, cinematic villains?
Disney and Marvel: Box offices heroes, cinematic villains?

Watching Disney’s Moana at the weekend with my daughter offered a fascinating illustration of the stunning success of another of the company’s properties: the all-conquering Avengers: Endgame.

Moana was a highly successful movie. According to Box Office Mojo, it grossed $643.3m over 2016 and 2017, one of a run of four Disney animated films to break the $600m barrier.

Released on Thursday, Endgame, the epic conclusion to a sprawling mass of Marvel movies, has raked in nearly twice that in just its opening run.

Join our new commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in