AI could cut the number of elderly people falling at home
The company behind the platform hopes it could lead to a reduction in the number of admissions to hospital of older people

Artificial intelligence (AI) could help slash the number of falls elderly people are having in their own homes, leading to a reduction in the number of people being admitted to hospital.
Social care provider and health-tech company Cera said a pilot of its AI platform led to a 20% reduction in falls, and they were optimistic the figure could continue to decline.
Cera is a private company, but the majority of its business is providing social care on behalf of the NHS and local authorities.
Its staff carry out 50,000 appointments a day, according to founder Dr Ben Maruthappu, who launched the business in 2016 when he was a practising A&E medic.
Its Fall Prediction AI platform takes information about patients logged by carers on a smartphone app and assesses their risk of having a fall.
Based on the information, the visiting carer can then ensure the patient is hydrated, and that paths to toilets and the kitchen are clear.
No carer likes to turn up at someone's home and find them on the floor
The pilot is currently taking place in locations in the North West, Yorkshire and central Scotland.
Some 134 patients who had a total of 29 falls in the fortnight leading up to the trial were included.
After using Cera Fall Prediction AI, the total number of falls fell to 23, a reduction of 20.69%.
Dr Maruthappu said the reception from staff has been āreally positiveā.
āNo carer likes to turn up at someoneās home and find them on the floor,ā he said. āItās a really difficult situation.
āBeing able to prevent that is changing that personās life, and changing our carersā ability to really deliver great care so that theyāre on the front foot.
āInstead of turning up at someoneās home and finding them on the floor, they already know days in advance that somethingās coming.ā
Dr Maruthappu said Cera is able to create the programs thanks to its āunprecedented amounts of data on how patients are doing in the home in the communityā.
He added: āThat makes it very easy for us to build AI products, whereas other healthcare companies trying to use AI just donāt have the dataset.ā
Cera has been building AI products since 2021, starting with a platform that predicts and prevents admissions to hospital.
It launched Cera Voice in 2022, an automated AI phonecall that gets in contact with patients daily to ask them specific health questions and determine their risk of falling ill.
The chatbot adapts to the patient based on the responses it gets, and adapts the questions it asks to get relevant information.
āThat helps us convert the conversation into data and into risk of someone ending up in hospital or becoming unwell, so that we can do something about it,ā Dr Maruthappu added.
Cera was ālaunched with a mission of empowering people to live better lives in their own homesā, he said.
Further uses of AI at the company include using ChatGPT to automate paperwork, or help the company schedule its workers.
āFiguring out who matches who for visits is actually very complicated. Weāve got to match them based on language, time, location, the skills of the carer, of the health conditions of the individual.
āWeāre using AI to improve that. It means that our carers travel about 30% less. Theyāre saving that time because theyāre taking a more efficient path from person to person, and thatās time they get back to deliver care.ā
Elsewhere, Cera is using avatars, or digital representations, to train staff.
The platforms, which show images of real-life trainers, are able to welcome new starters in multiple languages and teach them various skills.
A pilot using the technology started last month in London and the South East.
Dr Maruthappu said he hopes using the avatars can address pressures in the social care sector in a sustainable way.