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It wasn’t just Weight Watchers who made huge financial gains from Oprah’s Winfrey’s 32-second endorsement .
The chat show queen made an estimated $12 million in just over an hour by sharing one tweet declaring she had lost 26lbs on the diet while still eating bread.
“I love bread,” she enthused to her 31 million followers. “That’s the genius of this programme. I lost 26 pounds and I have eaten bread every single day.”
Winfrey joined the board in October last year, buying 10 per cent of stock. The partnership saw share prices jump by more than 100 per cent.
Show all 18 1 /18People news in pictures People news in pictures 7 October 2015 Russian President Vladimir Putin takes part in an ice hockey match between former NHL stars and officials at the Shayba Arena in the Black Sea resort of Sochi. Vladimir Putin spent his 63rd birthday on the ice, playing hockey with NHL stars against Russian officials and tycoons
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People news in pictures 6 October 2015 German designer Karl Lagerfeld (R) and model Cara Delevingne (C) appear at the end of his Spring/Summer 2016 women's ready-to-wear collection for fashion house Chanel at the Grand Palais which is transformed into a Chanel airport during the Fashion Week in Paris, France
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People news in pictures 5 October 2015 Chancellor of the Exchequer George Osborne addresses the Conservative party conference in Manchester. The Chancellor argued that reducing the payments to people in low paid jobs would give them “economic security” by reducing the Government’s spending deficit
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People news in pictures 4 October 2015 Cowboys captain Johnathan Thurston takes a moment in the centre of the field with his daughter Frankie Thurston, holding dark-skinned doll, after winning the 2015 NRL Grand Final match between the Brisbane Broncos and the North Queensland Cowboys at ANZ Stadium in Sydney. The image quickly became the talking point of Australia’s National Rugby League Final and provoked a strong reaction on social media, with many praising Thurston for giving his child a toy that promotes inclusiveness and diversity
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People news in pictures 3 October 2015 Pope Francis gives a thumbs-up as he greets people at the end of an audience to the participants of a meeting organized by the "Food Bank" at the Paul VI audience hall in Vatican
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People news in pictures 2 October 2015 Britain's Finance Minister George Osborne (L) throws an American football as he meets with former American football players Dan Marino (2nd R) and Curtis Martin (not pictured) at 11 Downing Street in London, ahead of the New York Jets playing against the Miami Dolphins at London's Wembley Stadium on 4 October
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People news in pictures 1 October 2015 An honor guard opens the door as Russian President Vladimir Putin enters a hall to attend a meeting with members of the Presidential Council for Civil Society and Human Rights at the Kremlin in Moscow, Russia
People news in pictures 30 September 2015 Former Mrs America Lisa Christie, who alleges misconduct by Bill Cosby, holds up photos of her younger self during a news conference at the law office of attorney Gloria Allred in Los Angeles
People news in pictures 29 September 2015 Matt Damon has defended himself against claims that he instructed gay actors to remain in the closet. He had said “I think you’re a better actor the less people know about you and sexuality is a huge part of that. Whether you’re straight or gay, people shouldn’t know anything about your sexuality” but an appearance on the Ellen DeGeneres show said, “I was just trying to say actors are more effective when they’re a mystery. Right?”
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People news in pictures 29 September 2015 Actor Marion Cotillard has said that there is no place for feminism in Hollywood. Speaking to Porter magazine, she said“Film-making is not about gender/ You cannot ask a president in a festival like Cannes to have, like, five movies directed by women and five by men. For me it doesn’t create equality, it creates separation. I mean, I don’t qualify myself as a feminist."
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People news in pictures 29 September 2015 Actor Paul Walker’s daughter, Meadow, is suing Porsche over her father’s death in a lawsuit that claims he was trapped in the burning car because of design flaws and the seat belt. The Fast and Furious star was killed when the Porsche Carrera GT he was a passenger in hit a pole in California in 2013. The driver, his friend Roger Rodas, also died when the vehicle burst into flames.
AP
People news in pictures 28 September 2015 Robert Mugabe waits to address the United Nations General Assembly. The leader of Zimbabwe reportedly exclaimed 'We are not gay!' as he criticised Western nation's "double standards” and attempts to “prescribe ‘new rights’ that are contrary to our values, norms, traditions and beliefs.” In 2013 he described homosexuals as “worse than pigs, goats and birds.”
Reuters
People news in pictures 28 September 2015 South African comedian Trevor Noah hosts the first 'Daily Show' since taking over from Jon Stewart as host. Stewart had presented the US satirical news show since 1999 and was described by Noah during the show as a 'Political father'
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People news in pictures 25 September 2015 Sir Elton John may have received a phone call from the real Vladimir Putin. Mr Putin's spokesman announced he had made contact weeks after the singer was duped by pranksters pretending to be the Russian President.
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People news in pictures 25 September 2015 Actor Leonardo DiCaprio was mistakenly declared as the artist who produced the Mona Lisa by Fox News anchor Shepard Smith. It was in fact Leonardo da Vinci.
People news in pictures 24 September 2015 A new biography claims Donald Trump expected to be dead by 40 and never marry. The Guardian says the a new book also claims that in 1980, Mr Trump manufactured a fake vice-president of his real estate conglomerate, whom he called John Baron.
People news in pictures 24 September 2015 The Dalai Lama has said that Britain's policy towards China is just about 'Money, money, money.' And asked 'Where is morality?'
People news in pictures 24 September 2015 Puff Daddy secured the number-one spot on the Forbes Hip Hop Cash Kings list, with the publication calculating he made an estimated $60million (£39m) between June 2014 and June 2015.
Market Watch reports Weight Watchers shares jumped by 18 per cent after her tweet. Winfrey owns 6.4 million shares, translating to over $12 m - if she chose to sell them.
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