Sydney siege: Rupert Murdoch criticised over 'heartless' congratulations tweet

The media mogul owns Australia's News Limited, Fox News and News International

Rupert Murdoch’s Scottish Sun appears on the brink of declaring its support for the Yes campaign, delivering a PR coup for Scotland’s First Minister Alex Salmond, with whom he has a close rapport (Getty)

Rupert Murdoch's arguably ill-advised tweet has been condemned by Twitter users for being “insensitive”.

The News International boss and managing director of Australia’s News Limited congratulated the Australian Daily Telegraph for being the first to report on the “bloody outcome” of the Sydney siege.

Two were killed in the hostage incident, including mother-of-three Katrina Dawson and Tori Johnson, the 34-year-old manager of the Lindt cafe in Sydney.

Gunman Man Haron Monis died after police stormed the café and seized the hostages in the early hours of Tuesday morning.

However, Murdoch saw the incident as an opportunity to praise the Telegraph and voice his thoughts on more successful media outlets.

He was quickly branded ‘heartless’ and ‘insensitive’ by social media users:

Murdoch is yet to remove the tweets or comment further.