Transport: Road safety drive for children

The Government is set to launch a new child safety campaign to help youngsters cope with traffic on their way to and from school.

The "Hedgehog" campaign, which aims to promote the message "Stop, Look, Listen, Live", will kick off later this month.

In a Commons written reply, Glenda Jackson, the junior transport minister, said: "We are looking at the number, type and effectiveness of measures set up in England and Wales to try to improve the safety of children going to and from school.

"We will issue guidance to local authorities on this next year.

"As part of the work on the road safety strategy we will consider what further measures could be introduced to improve the safety of children on our roads."