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Two-thirds of Britons are living an unfulfilled life, says study

Despite being time-poor those living in capital have more enjoyable experiences 'it’s really the people who have less time that are seeking a richer life,' says Dom South

Jack Peat
Thursday 22 March 2018 19:23 GMT
One in six under 45s are not content with their current situation
One in six under 45s are not content with their current situation (Shutterstock)

Two-thirds of Britons said they are living an +unfulfilled life, according to a new poll.

Despite an overwhelming majority of people saying they have a bucket list, financial limitations and time restrictions mean most of us have only ticked off between one and five items on it.

Londoners were found to have the most time constraints, having just 83 minutes a day of spare time to do what they want to.

That compares to people in the North-west who have the most time (130 minutes), followed by the South-east (108 minutes), Scotland (107 minutes) and Yorkshire (104 minutes).

But, despite being time-poor those in the capital were found to have the richest lives, with 45 per cent considering themselves fulfilled.

Those who, overall, have more time and fall into the lower end of the spectrum include the South-west, Scotland and Yorkshire, demonstrating that having more time does not necessarily result in feeling as if you have a fulfilled life.

People think you need more time to chase your dreams, but it’s really the people who have less time that are seeking a richer life," said Dom South, Marketing Director for Old Speckled Hen, which commissioned the research. "It shows that you just need to use your time wisely.

As well as geography, annual earnings also dictate how time-poor people feel.

Forty eight per cent of people who earn between £20,000 – £45,000 claim they don’t have enough time to do what they want in their life. Whereas almost three quarters of those earning more than £45,000 feel that they do.

One in six under the age of 45 considers themselves to be unfulfilled, rising to 20 per cent of people between the ages of 45-54 years old.

Married couples, meanwhile, are twice as likely to have extrovert traits compared to those who haven’t yet tied the knot. They also join their bucket lists together creating a single list and expanding it from five to six items.

Seeking these new experiences generally makes us happier, gives us a better quality of life and gives us more meaning to the limited time we have to actually do what we want to do.

To reward their customers, Old Speckled Hen has launched a competition encouraging fans to submit photos of themselves living a richer life.

Please visit and Twitter: @speckledhenry in order to enter.


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