The poster, depicting a line of desperate refugees trying to reach Europe, was launched by Farage last week under the headline "Breaking Point".
It was widely condemned by the Remain campaign at the time, but now even Mr Gove – who is leading the Leave campaign – said the poster was entirely inappropriate as part of efforts to persuade voters to pull out of the EU..
“When I saw that poster I shuddered,” he told the Andrew Marr Show. “I thought it was the wrong thing to do.
"I am pro-migration but I believe that the way in which we secure public support for the continued benefits that migration brings and the way in which we secure public support for helping refugees in need is if people feel they can control the numbers overall coming here."
Mr Osborne was equally scathing of Mr Farage's attempts to persuade voters describing it as “disgusting and vile”. He added it had echoes of 1930s propaganda.
The Chancellor told Peston on Sunday: "There are perfectly legitimate concerns about migration, concerns that are felt in every Western democracy in the world.
"But I think there is a difference between addressing those concerns in a reasonable way and whipping up concerns, whipping up division, making baseless assertions that millions of people are going to come into the country in the next couple of years from Turkey, saying that dead bodies are going to wash up on the beaches of Kent, or indeed putting up that disgusting and vile poster that Nigel Farage did, which had echoes of literature used in the 1930s.
Despite his condemnation, Mr Gove defended statements made by the Vote Leave campaign on the number of Turks who could come to the UK if it votes to stay in the EU.
He said such claims were “justified” on the grounds that it was British policy to support Turkey’s membership of the EU.
On the same programme, Jeremy Corbyn also attacked the Ukip poster describing it as “appalling”. He said it showed the extent to which the “far right” had captured the Brexit campaign.
But Mr Corbyn will have irritated the ‘remain’ campaign leadership with his comment that Britain would never be able to control migration from the EU as it was integral to the single market.
While he went on to stress that he didn’t think Britain had “uncontrolled migration”, he nonetheless showed little empathy for Labour voters worried about the effects of EU workers on jobs and public services.
Instead he suggested the Government should introduce a “migrant impact fund” to help communities cope with large levels of immigration.
“I think we’ve had endless years of newspaper headlines blaming everything on immigration,” he said.
“You don’t blame people – bring people together to make a better society for all.”
Unison general secretary Dave Prentis said the “vile” poster, which depicts a column of impoverished refugees under the text “BREAKING POINT”, breached race laws.
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