Before joining Nigel Farage’s insurgent movement, he was best known for appearing on Channel 4’s Secret Millionaire, in which rich individuals go incognito into disadvantaged areas to find worthy recipients for cash donations.
Aged 54, he grew up on a council estate in the Cambridgeshire city and returned after making his fortune to live in a mansion there with his wife and two children.
He built a successful career as a retail entrepreneur, but his big financial breakthrough is understood to have come in 2012 with the sale of his research consultancy Him!
A lifelong Conservative, he said in a video announcing his candidacy: “I never wanted to get into politics but the system is broken.
“I am asking you to vote for me as the Brexit Party candidate to get a politician in Peterborough who wants to work for you.”
He is a former trustee of Peterborough Cathedral and local benefactor.
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