Potato salad Kickstarter guy to throw massive potato salad party

PotatoStock 2014 will feature beer, bands and 300 pounds of potato salad

Christopher Hooton
Friday 26 September 2014 13:33

Zack Brown, the man who raised $55,000 to make a potato salad on Kickstarter, is making good on his promise to throw a huge party with the fund, with 300 pounds of potato salad being whipped up for the event.

Brown jokingly sought $10 to help assemble the basic ingredients for the side dish in July, but after the internet got wind of it soon raised over $55,000, achieving his goal many thousands of times over.

When the campaign took off he promised to use the fund to host a massive party and invite "the whole internet", and this is now in the planning stages in the form of PotatoStock 2014, an all-ages, charity-minded event in Columbus, Ohio featuring bands, beer, food trucks and potato-sack races.

There will also, of course, be plenty of potato salad, with the Idaho Potato Commission donating supplies to help Brown and volunteers make 300 pounds of the stuff.

Zack Brown: The guy really loves potatoes (Picture: Facebook)

Proceeds from PotatoStock will go to local charities fighting hunger and homelessness.

"His fund will have potential way after this potato salad is forgotten," said Lisa Jolley, the director of donors and development for the Columbus Foundation, which Brown has partnered with.

The joke campaign has ended up being life-changing for Brown, with chefs and literary agents now after him for his potato salad wisdom.

"You never know what's going to take off," Justin Kazmark, a spokesman for Kickstarter, told AP. "This was just the Internet being the Internet."

"I think it says something about how you can spread an idea," Brown added of the campaign's legacy.

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