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The Adam Clery Football Column: Get a newsletter that unpacks the beautiful game’s absurdities and oddities

Offering witty insights and tactical deep-dives, Adam Clery’s new email offering makes sense (and fun) of football’s biggest talking points

Friday 10 October 2025 10:34 BST
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Football’s a pretty serious business these days. The treasured sporting institutions of your childhood are now the playthings of venture capitalists and sovereign states, who see fans as little more than a resource to be exploited for financial gain.

And yet, the success or otherwise of their ambitions quite often comes down to, simply, where do a few grown men in shorts choose to stand in a field. And that’s extremely silly, if you ask me.

So, in an effort to bring a little brevity to your football content cycle, I’m launching the Adam Clery Football Column, a weekly-ish slice of sporting frivolity that will attempt to make both sense and fun of the beautiful game.

Think of it as an addendum to my YouTube channel – full of the bits that were too interesting, too stupid, or too long to make it into a video.

From explaining the inner workings of the game’s most complex tactical thinkers, to shedding a light on the nuances and neuroses of everyone else, it’ll make the hours of televised football we sit through that much more digestible.

Released every other Friday, you’ll get an in-depth explainer about one of the week’s biggest tactical talking points, as well as small snippets of other curiosities I’ve noticed in recent games. We’ll even have a Q&A section, so you can have your own say on whatever nonsense has been going on lately.

Sign up for free, and make your inbox that much more interesting.

How to sign up

Discover the absurdities and oddities of the beautiful game with the Adam Clery Football Column
Discover the absurdities and oddities of the beautiful game with the Adam Clery Football Column (Independent)

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