Blackburn Rovers new kit: Rovers release bizarre new #Birdysdate video to unveil 2014-15 strip

The launch video is so bad it has to be seen

Blackburn Rovers have released a bizarre new video to promote their new kit (YouTube/Blackburn Rovers)

Blackburn Rovers have launched a new video for their 2014-15 kit so bad it has to be seen.

Looking like it was shot by an amateur film-maker on an old camera, the video features Blackburn Rovers 'super-fan' Alan 'Birdy' Birkbeck.

'Birdy's Date' sees Birdy preparing himself - he has a shower, a shave, covers himself in cologne and puts on his best shirt.

Listening to Barry White classic 'I'm gonna love you just a little more baby' he then heads out with a single red rose.

But Birdy isn't meeting a lady, he is heading straight to the club shop.

Taking a stroll past the Jack Walker statue, Birdy gives a nod to the club's former chairman before heading into the Rovers store.

Birdy looks his best after a shave (YouTube/Blackburn Rovers)

He emerges in the new shirt - a much lighter blue than fans are used to - before stating 'You know you want it.'

It's not the first time an embarrassing video released by Blackburn has caused a storm.

To announce the arrival of the Venkys group in 2011, David Dunn, Ryan Nelsen and other members of the squad tucked into a plate full of chicken in the dressing room.

It's as if they release these bad videos on purpose...