Liverpool reveal new Nike kit for 2020/21 season

The Premier League champions have swapped New Balance for the American sportswear giant in one of the biggest kit deals in world sport

Liverpool have unveiled their new home kit – their first since their switch to Nike.

The Premier League champions have swapped New Balance for the American sportswear giant in one of the biggest kit deals in world sport.

The all red design is made with a brighter colour to “exude youth and vibrancy” while the teal on the colour is a throwback to the iconic 1993 Adidas kits.

“We are very excited to be partnering with a global icon like Liverpool FC. This strategic partnership will reinforce Nike’s position as the best and most inclusive football brand in the world,” said Bert Hoyt of Nike.

“As next season kicks off, we look forward to supplying the club and its supporters with innovative, stylish collections while furthering our shared ambition to inspire youth and future generations through brilliant football.”

Liverpool defender Virgil van Dijk models the new kit (Liverpool FC)

Liverpool players Curtis Jones, Jordan Henderson and Harvey Elliott model the new kit (Liverpool FC)

Mel Lawley models the new Liverpool kit (Liverpool FC)

Reds CCO Billy Hogan added: “We said back in January, when we first announced the new partnership with Nike, about our expectations on them becoming an incredible partner for the club.

“We’re so excited to be starting this journey with Nike, the global leader in sports apparel and we look forward to working together to bring performance and lifestyle product to our supporters in the year ahead.”