Samsung plans Bixby smart speaker to rival Amazon Echo and Google Home

The 'Lux' smart speaker will feature high-end speakers and a feature called sound shifting

Anthony Cuthbertson
Thursday 19 July 2018 13:02
Comments
Samsung's Bixby digital assistant could have e new home to compete against Apple's Siri, Amazon's Alexa and Google's Assistant
Samsung's Bixby digital assistant could have e new home to compete against Apple's Siri, Amazon's Alexa and Google's Assistant

Samsung is set to become the latest technology giant to vie for a place in your living room with a voice-enabled smart speaker, following similar efforts from Amazon, Apple and Google.

The smart speaker is anticipated to cost around $300, making it considerably more expensive than the Amazon Echo and Google Home devices, but still cheaper than Apple's $349 HomePod.

To justify this price, it will market the speaker as a high-end music player with innovative features like sound shifting, whereby the direction of the audio will be beamed at the person speaking to the device.

Details of Samsung's smart speaker, revealed in a report in the Wall Street Journal, also suggest the device will be bowl-shaped with a legged bottom.

A succession of smart televisions and smart refrigerators has seen Samsung pave the way for many smart home devices but the South Korean tech giant has fallen way behind in one key category: the smart speaker.

Recent projections from analyst firm Canalys forecast smart speaker penetration to hit 100 million homes in 2018, with Google and Amazon taking up two thirds of the market share. Apple's high-end HomePod is anticipated to only control 4 per cent of the market.

Samsung first revealed that it was developing a smart speaker last year at its Galaxy Note 8 event, however no official word has been given on when to expect it.

The president of Samsung's mobile division, DJ Koh, told CNBC in August: "Maybe soon we will announce it. I am already working on it... As I mentioned, I wanted to provide a fruitful user experience at home with Samsung devices, and I want to be moving quite heavily on it."

A launch date for the Bixby smart speaker – code-named "Lux" – could be less than one month away, with a Galaxy Note 9 event on 9 August a likely time to unveil the device.

Is this the Samsung Galaxy Note 9? It looks almost identical to the Galaxy Note 8 but should feature much-improved specs

Rumours about Samsung's next premium handset have been spreading online in the build up to its launch, with several leaked images appearing to show the Galaxy Note 9 from various angles.

The images appear to show a device that is almost identical in appearance to the Galaxy Note 8, confirming speculation from analysts that the biggest updates will be with the smartphone's internal specs.

Various rumours suggest the Note 9 will feature a Qualcomm Snapdragon 845 processor, 6GB of RAM and an improved camera and battery capacity.

Register for free to continue reading

Registration is a free and easy way to support our truly independent journalism

By registering, you will also enjoy limited access to Premium articles, exclusive newsletters, commenting, and virtual events with our leading journalists

Please enter a valid email
Please enter a valid email
Must be at least 6 characters, include an upper and lower case character and a number
Must be at least 6 characters, include an upper and lower case character and a number
Must be at least 6 characters, include an upper and lower case character and a number
Please enter your first name
Special characters aren’t allowed
Please enter a name between 1 and 40 characters
Please enter your last name
Special characters aren’t allowed
Please enter a name between 1 and 40 characters
You must be over 18 years old to register
You must be over 18 years old to register
Opt-out-policy
You can opt-out at any time by signing in to your account to manage your preferences. Each email has a link to unsubscribe.

By clicking ‘Create my account’ you confirm that your data has been entered correctly and you have read and agree to our Terms of use, Cookie policy and Privacy notice.

This site is protected by reCAPTCHA and the Google Privacy policy and Terms of service apply.

Already have an account? sign in

By clicking ‘Register’ you confirm that your data has been entered correctly and you have read and agree to our Terms of use, Cookie policy and Privacy notice.

This site is protected by reCAPTCHA and the Google Privacy policy and Terms of service apply.

Register for free to continue reading

Registration is a free and easy way to support our truly independent journalism

By registering, you will also enjoy limited access to Premium articles, exclusive newsletters, commenting, and virtual events with our leading journalists

Already have an account? sign in

By clicking ‘Register’ you confirm that your data has been entered correctly and you have read and agree to our Terms of use, Cookie policy and Privacy notice.

This site is protected by reCAPTCHA and the Google Privacy policy and Terms of service apply.

Join our new commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in