Tinder Plus: premium service launches, charging much more for those over 28

Paid service  will cost £3.99 for those under 28 — but older users must pay nearly four times that

A woman plays a game on her mobile phone on a subway train in Beijing
A woman plays a game on her mobile phone on a subway train in Beijing

Tinder Plus, the dating app’s premium service, is launching today and will charge its older members far more than its younger ones.

The service will cost £3.99 for users under 28. But it will cost £14.99 a month for those over 28.

For that price, users will get the ability to “rewind” — taking back swipes that were done in error – and a “passport” function that will allow users to search for people in other places.

It will also mean that users won’t be served ads. At the moment, there is no advertising on the site, but the company is set to roll them out soon. In a report over the weekend, Techcrunch said that ads will roll out in March.

Premium users will also get unlimited swipes. The company has been rumoured to be stopping infinite swipes for free users for some time, and

The company has been slowly testing the paid-for service, forcing users to update to the paid-for version if they want to continue using it.

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