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Letter: Wine guarantee

Mr Simon Loftus
Sunday 09 May 1993 23:02 BST
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Sir: I am delighted to learn that Books etc is to offer an unconditional guarantee to its customers (leading article, 6 May). We at Adnams Wine Merchants have been doing just that for years. Our guarantee is equally straightforward: if you don't like any wine, for whatever reason, return it within a month of purchase and we shall refund your money without question or delay.

Customers have confidence as a result to experiment with wines that are unfamiliar and a few of them (a very few) send back bottles for a refund or replacement, simply because the taste was not to their liking. If such a guarantee were to become the norm, it would imply a revolution in trading standards to the inestimable benefit of the consumer.

Yours faithfully,

SIMON LOFTUS

Southwold, Suffolk

6 May

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