First a bestselling book series, then a wildly popular movie franchise and now, a Hunger Games stage show has been announced for 2016.
The theatre adaptation of Suzanne Collins' dystopian novels is due to arrive in London at a new purpose-built venue next to Wembley Stadium.
Lionsgate, Imagine Nation and Triangular Entertainment are collaborating on the production, which will be a musical.
Tony Award winner Robin de Levita is "thrilled" to be co-producing the live theatrical experience, alongside UK promoter Harvey Goldsmith and others.
"The theatre is a fantastic medium to bring the many meaningful layers of Suzanne Collins’ writing to life," he said.
The first two Hunger Games films have grossed more than $1.5 billion worldwide, with third instalment Mockingjay Part 1 due to hit cinemas on 21 November. The fourth and final movie, Mockingjay Part 2 will follow in November 2015.
Directed by Francis Lawrence, the films star Jennifer Lawrence as Katniss Everdeen, the kickass heroine who rebels against the oppression of the Capitol.
Lionsgate is also believed to be considering a Hunger Games theme park among other possible business ventures.
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