Everything Miss Universe gets when she wins the pageant — a luxury apartment, free clothes, and more

The winner of the pageant gets quite a lot, but the biggest perk may be all the free publicity 

Paul Schrodt,Business Insider
Tuesday 22 December 2015 15:54 GMT
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Miss Universe gets a year's salary, a fancy New York City apartment, and plenty of free stuff
Miss Universe gets a year's salary, a fancy New York City apartment, and plenty of free stuff (Getty Images)

The internet lost it when Steve Harvey mistakenly crowned the wrong woman Miss Universe on Sunday night, and many felt bad for Miss Colombia Ariadna Gutierrez, who had to give up the crown to the rightful owner, Miss Philippines Pia Alonzo.

But you might be wondering: What exactly did Gutierrez lose, besides the title of Miss Universe?

The winner of the pageant gets quite a lot, but the biggest perk may be all the free publicity — and despite lower ratings this year, with the viral mix-up, both Gutierrez and Alonzo are going to get plenty of that.

Miss Universe fail reupload

But as Miss Universe, Pia Alonzo will be entitled to a series of press appearances and travel that help raise awareness for charitable causes. The pageant explains in an FAQ what Miss Universe does after nabbing the crown:

After the winner is crowned, they are whisked away to New York City and are prepped for a media tour where they make multiple appearances at media outlets, networks, charitable organizations, sponsor events, etc. The titleholders spend their reign representing their platforms, raising awareness and funds for charitable alliances, and traveling.

Beyond media attention, Miss Universe gets a year's salary, a fancy New York City apartment, and plenty of free stuff (especially clothes and beauty products) provided by sponsors. The prize package for this year includes:


A year-long salary as Miss Universe

Getty Images (Getty Images)

Professional health and nutrition consultation by Tanya Zuckerbrot, MS, RD and dental services by Dr. Jan Linhart, D.D.S.


Luxury accommodations in a New York City apartment for the duration of her reign, including living expenses


A new custom diamond tiara and jewellery designed by D.I.C

Getty Images (Getty Images)

A one-year scholarship from the New York Film Academy College of Visual Performing Arts


A one-year supply of haircare products and tools from CHI Haircare


A shoe wardrobe from Chinese Laundry Shoes

Chinese Laundry Shoes

Swimwear by Yamamay


A year’s worth of skincare products from Image Skincare

Image Skincare (Image Skincare)

Dermatology and skincare services provided by Dr. Cheryl Thellman-Karcher


Modeling portfolio by leading fashion photographer Fadil Berisha


Personal services including membership to Gravity Fitness @ Le Parker Meridien Hotel and hair services from John Barrett Salon

Le Parker Meridien Hotel (Le Parker Meridien Hotel)

Professional representation by The Miss Universe Organisation


Extensive travel representing sponsors and charitable partners


Access to various New York City events including casting opportunities, movie premiers, screenings, Broadway shows and launch parties

Getty Images (Getty Images)

And personal appearance wardrobe and styling by the official Miss Universe Organization fashion stylist

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Read the original article on Business Insider UK. © 2015. Follow Business Insider UK on Twitter.

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