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Serena Williams’ Wimbledon outfit will feature first ever crystal Nike Swoosh

Williams vying to win 24th Grand Slam

Sabrina Barr
Thursday 27 June 2019 13:38 BST
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The outfit Serena Williams is due to wear at this year's Wimbledon Championships will feature a special tribute to her last Grand Slam win at SW19.

Her on-court ensemble will feature "the Broosh", a bedazzled brooch designed in the shape of the recognisable Nike Swoosh.

The brooch has been adorned by with 34 Swarovski crystals, the age Williams was when she last won the Wimbledon women's singles tournament in 2016.

Abby Swancutt, global design director for NikeCourt, says she wanted to give the brooch a nostalgic feel.

"I also wanted her to feel like it was something her grandmother could have worn, but of course give it a modern spin and make it just right for Serena," Swancutt said.

The Nike Swoosh 'Broosh'

In addition to "the Broosh", Williams will wear a white, Nike dress manufactured from a knitted material, in keeping with the tournament's strict all-white dress code.

The brooch marks the first time a Nike Swoosh has been embellished with Swarovski crystals.

Williams' recently donned a striking, custom-made Nike outfit while competing at this year's French Open.

The black-and-white ensemble, designed by Off-White founder Virgil Abloh, featured a crop top, skort and netted midriff.

It came with a cape emblazoned with the words: "Mother, Champion, Queen, Goddess," written in French, although the cape was taken off for gameplay.

At last year's French Open, the 23-time Grand Slam winner wore a black catsuit designed by Nike, which she said made her feel like a "warrior princess".

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However, three months later French Open president Bernard Giudicelli announced that participants of the tournament would no longer be allowed to wear outfits similar to the catsuit in order "to respect the game and the place".

To learn about the history of Wimbledon's all-white dress code for tennis players competing in the championship, click here.

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