Starbucks’ viral bear cup may be getting a restock. Here’s how to score yours

Cups immediately sold out upon launch in November

Starbucks may be giving fans another chance to score a viral bear cup this holiday season.

After the initial release of the $29.99 glass cold cup sent fans into a frenzy when they immediately sold out and were then being resold for triple the price on sites like eBay, the coffee chain posted a cryptic message Sunday to Instagram teasing another opportunity to purchase.

“Your chance is in the Starbucks app. Tomorrow, 12/8,” read the caption as an accompanying video played, revealing a bear cup behind a row of Starbucks holiday cups.

Multiple unconfirmed reports have indicated that the bears will be available to win as Starbucks For Life returns this week.

The Independent has reached out to Starbucks for additional information.

Starbucks is selling its Bearista cup for the holidays for $29.95 (Starbucks)

Fans already frustrated by the bear cup saga were not happy Monday morning when the Starbucks app was not revealing more information as promised.

“Anyone else checked the app and saw nothing,” one commented on the Instagram post while another wrote, “Im in the app right now! I don’t know what im looking for.”

“May the odds be in your favor,” someone else wrote.

Launched in early November alongside the return of Starbucks’ holiday menu, the 20-ounce cup is made for cold drinks — and crafted in the shape of an adorable bear, complete with black eyes and a nose on the front. A knitted green hat featuring the Starbucks logo tops the bear, and a matching green-and-white straw completes the festive look.

The drinkware also comes with a knitted green hat, featuring the Starbucks logo, on the bear and a matching green and white straw.

Upon launching, the bear cups were only available in stores, prompting customers to line up hours in advance to try to score one, but many were left disappointed. Some fans claimed only one or two cups were being sold in each store.

“Imagine waiting an hour and a half in line before a Starbucks opens to purchase one of the new glass bearista cups, only to find out they are sold before they unlock the door,” one customer wrote on X while another echoed: “Just feeling so disappointed with @Starbucks and their employees — they only left one Bearista bear cup out for sale and took the rest of them to the back.”

Starbucks may be restocking its viral holiday cups (Getty/iStock)

The backlash was so loud that Starbucks was forced to issue an apology.

“The excitement for our merchandise exceeded even our biggest expectations and despite shipping more Bearista cups to coffeehouses than almost any other merchandise item this holiday season, the Bearista cup and some other items sold out fast,” a spokesperson for Starbucks said in a statement to The Independent.

“We understand many customers were excited about the Bearista cup and apologize for the disappointment this may have caused.”

The company also told customers that “more exciting merchandise [is] coming this holiday season.”