Woodford's way: The path to market success

The Invesco chief has a winning investment formula that he has stuck to, ignoring temporary crazes such as dotcom

Pharmaceuticals: a 'boring old-fashioned industry' (GETTY)

Neil Woodford, the manager of the Invesco Perpetual High Income fund, is celebrating 25 years in the job. You may think, so what? But if you have money in a private pension or in a fund of funds it's fairly likely that a portion of it is invested in Mr Woodford's massive fund.

He has a very simple philosophy: buy sound, high-yielding companies and hold them at the core to give a good base of regular dividend growth of the fund, while exploring smaller firms – he has up to 20 smaller companies in his portfolio – to add a little spice at the edges.

And Mr Woodford's formula, which is one I would recommend to any private investor looking to construct a solid long-term portfolio, pays dividends, quite literally.

He is a major figure in the world of investment and other fund managers sit up and notice when he takes a stake in a company. The thinking is "what has he seen and what are we missing?" It's a huge compliment to Mr Woodford and the soundness of his long-term judgement.

Sadly, trying to get an interview with Mr Woodford is notoriously difficult. I have put in plenty of requests in recent years and been rebuffed each time. Presumably, he prefers to let the numbers do the talking and that's fair enough. But it hasn't always been the case.

Back at the tail of the dotcom boom in 1999, I took a private investor to meet Mr Woodford, to later write up for a magazine. Mr Woodford was engaging, interesting and passionate about his investment ethos. He was also, according to some prominent observers (many of whom now hold him up as a doyen), in real trouble.

His fund was languishing near the bottom of the performance tables because he didn't want to get involved in dotcom companies (remember this was 1999 when such companies with a turnover smaller than a public house would have mad market capitalisations in the hundreds of millions).

He was seemingly missing out on massive capital growth opportunities in favour of boring old-fashioned companies, such as pharmaceuticals and oil, which were real laggards in the index. The result of the meeting was that the worried investor, who had been considering selling his stake, put more into Mr Woodford's fund.

When the dotcom bubble burst a few months later that looked like a very wise investment, and that is still the case 13 years later. There is no such thing as a sure thing in investment or fund management but with growth of 292 per cent over the past 10 years, while the wider stockmarket is still lower than in 1999, Neil Woodford's record looks pretty damned close.

Fair deals on retirement

The news that the Financial Services Authority is to investigate the annuity market in the UK is welcome but long, long overdue.

When insurers were legally required to let their pension savers know of the open market option for 2002, barely half the job was done. Since then the FSA has largely sat on its hands over this crucial area of our personal finances.

Some insurers have tried every marketing trick in the book to encourage people to simply sign up to the annuity they are offering when it's time to cash in a pension pot.

One of the most common tactics has been to simply write to an individual and say that the pension pot is valued at x and if you'd like an income of y to start next month then sign on the dotted line. Faced with this type of letter the majority do sign and potentially lose thousands as a result.

There is, currently, no indication in those letters that if the pensioner has a chronic medical condition then it's very likely he or she can find a much better annuity elsewhere. Nor are there genuine health warnings on the dangers of signing up to an annuity that doesn't rise with inflation.

Now, from next month, a code of conduct is coming into force from the Association of British Insurers meant to make the process of buying an annuity a little fairer. However, I firmly believe that this will not be enough and that people will still be signing up to annuities which are unsuitable to them.

One way that the whole problem could be cut at the root and ensure fairness would be to simply ban insurance companies from selling annuities to their own pension savers. Enforced shopping around, if you like.

Now the Government is in favour of compulsion for our own good in the realm of workplace pensions, a little bit here would benefit the retirement wealth of the country hugely. In fact it has been estimated that retirement incomes could be boosted by £7bn if everyone shopped around.