TikTok star selling viral video as NFT as part of digital art craze

Sales comes week after Beeple digital mosaic sold for $69 million

Graeme Massie
Los Angeles
Wednesday 17 March 2021 23:07
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Man goes viral on TikTok for Fleetwood Mac skating video

TikTok star Nathan Apodaca is selling his viral Fleetwood Mac skateboarding video as an NFT and is hoping to get $500,000 for it.

Mr Apodaca got more than 12 million “likes” for the 23 second Dreams video when he posted it last September.

Now he is hoping to cash in on the latest NFT digital art craze and sell the video at auction.

The internet star, who is known as Doggface, became known all over the world for the video of him skating down a street in Idaho to the band’s iconic hit song.

His viral video tripled sales of the song and boosted Spotify streams of it by 127 per cent and now it will go under the hammer on Friday at rarible.com.

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But the video will not include the band’s soundtrack as he does not own the rights to it.

NFTs, which stands for Non-Fungible Token, have became hugely popular during the pandemic lockdown.

They are essentially a digital certificate of authenticity attached to a piece of digital content or artwork, and are made out of a unique string of characters.

That string is attached to a blockchain, which use groups of computers to create a shared digital ledger that no one individual computer can change by itself.

Last week Christie’s sold a 5,000 image digital mosaic by artist Beeple for $69 million.

And Canadian musician Grimes, who has a child with Tesla founder Elon Musk, made nearly $6 million by selling her digital artworks as NFTs.

The entrepreneur sparked a bidding was when he said he would sell off a tweet, but changed his mind when it reached $1.1 million.

“Actually, doesn’t feel quite right selling this. Will pass,” he wrote.

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