Tottenham: Amazon interested in securing £250m stadium naming rights deal

The online giant are filming a documentary series about the club

Karl Matchett
Thursday 16 April 2020 11:55
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Tottenham Hotspur‘s new stadium is still attracting interest over a naming rights deal and Amazon are reportedly the latest company interested in a deal.

Amazon and the club are already working closely together off the pitch, with the technology firm recording their multi-part documentary on the behind-the-scenes action at the club this season.

And Sportsmail now claim that the company are interested in expanding that partnership by exploring the possibility of taking on the naming rights.

Spurs are thought to want up to £25m a year, over a ten-year period, for any deal—which would make it the biggest such agreement in football.

Daniel Levy, chairman of Spurs, is thought to be in talks with a number of companies over the possible deal.

Nike, who make Spurs’ kits, are another who have been suggested as an interested party.

The new 62,000 arena opened a year ago and has simply been known as Tottenham Hotspur Stadium since then, and is currently being used as an NHS facility to help deal with the coronavirus pandemic.

As well as Premier League matches, Spurs were in the Champions League this season which would appeal to potential sponsors—but they face a battle to maintain that position, sitting seven points off fourth at present.

Spurs also host NFL games as well as boxing, concerts and rugby union matches.

North London rivals Arsenal agreed an their stadium naming rights deal with Emirates in 2012, earning them £30m per season at the time for both stadium and shirt deals—with the shirt section of the deal having since been renegotiated.

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