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Popular Reddit app Apollo shuts down as site’s users revolt against it

‘Talks with Reddit have deteriorated to an ugly point,’ says developer

Andrew Griffin
Friday 09 June 2023 18:49 BST
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(Web Summit via Getty Images)

Apollo, a popular client app for Reddit, is shutting down.

Reddit had required that Apollo pay an unsustainable amount of money to be able to access the data required to make the app run, according to its developer Christian Selig.

In recent weeks, Reddit announced that it was making changes to its API, the technology that allows other apps to communicate with its forum. It said that it had been required to make the move because providing that data was proving too expensive, and that it was currently unfair for Reddit to be paying for busy apps.

Shortly after, it announced that it would be pricing access to that API at such a rate that it would cost the developer of Apollo some $2 million per month, and that the new rates would go into effect in 30 days. Mr Selig said that would make running the app impossible.

That led to outcry across Reddit, with many forums on the site announcing that they would go dark in protest against the company’s actions. Some of the most popular subreddits on the site joined the boycott, and some indicated they would never come back if the company did not change the terms of access on the pricing.

Now, Mr Selig has announced that the situation has become untenable and that the app will shut down at the end of June. “It’s been an amazing run thanks to all of you,” he wrote in a long post on Reddit.

In that same post, Mr Selig gave a long explanation of the situation with the site, and how he had come to the decision to shut down the app. He also included recordings of conversations with Reddit, which he said contradicted some of the site’s public statements about how it had behaved.

He said that he had considered a host of other options, including increasing the price and changing the way the app works. But many users are already subscribed for a year, he said, and it would not be possible to alter the app enough in the time before the new terms go into effect.

Mr Selig also noted that many users had asked whether he would build an alternative to Reddit. “While I’m very flattered, that’s not something I’m interested in doing,” he wrote.

And he said that he supported the protests “abundantly”, noting that Reddit is largely run by people who moderate the site for free and so he understood their “anger and frustration”.

“While I haven’t personally mobilized anyone to participate in the blackout out of fear of retaliation from Reddit, the last thing I want is for that to feel like I don’t support the folks speaking up. I wholeheartedly do,” he wrote.

Apollo was previously one of the most well-regarded apps in the App Store. It was even featured in Apple’s Worldwide Developer Conference keynote this week, where it was mentioned by software boss Craig Federghi and included on a list of apps that would work on the company’s upcoming Vision Pro headset.

Mr Selig said that was likely a “coincidence” given the amount of preparation that was required for those keynotes.

The app should keep working until 30 June, he said, when the new pricing goes into effect and the app will be switched off from Reddit. He said that he would release an explanation and a tool to export data from the app before then.

In recent months, Twitter has also made changes to its API that have led to prohibitive costs for access to its data and the closure of a number of well-respected Twitter clients. Mr Selig has suggested that those changes at Twitter could have helped inspire Reddit’s decisions around its own pricing.

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