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Super Bowl 2023: The biggest fashion moments in halftime show history that deserve an instant replay

As Rihanna’s highly-anticipated Super Bowl 2023 halftime show approaches, here’s a look back at some of the most iconic fashion moments of years past

Meredith Clark
New York
Tuesday 07 February 2023 16:41 GMT

The Super Bowl game may be football’s biggest night of the year, but it’s the halftime show that has some of fashion’s most show-stopping moments.

Over the years, each Super Bowl halftime show has become bigger and bolder than the last. Ever since New Kids on the Block first performed in 1991 – in matching all-black outfits no less – the halftime show has become synonymous with elaborate sets and glittering costumes.

This year, Grammy award-winner Rihanna will grace the halftime show stage (or football field) and join the ranks of fellow pop stars such as Lady Gaga, Beyonce, and Madonna who have all brought down the house before her.

If there’s one thing we know about the singer turned fashion mogul, Rihanna’s halftime show is bound to be full of midriff-baring looks, Swarovski crystals, and of course, lingerie.

From Katy Perry’s four outfit changes to Madonna’s Cleopatra-inspired ensemble, here’s some of the best fashion moments from Super Bowl halftime shows of years past.

Mary J Blige

Mary J Blige performs during the Super Bowl LVI Halftime Show at SoFi Stadium on 13 February, 2022 in Inglewood, California

Last year, rap legend Mary J Blidge co-headlined the Super Bowl halftime show at SoFi Stadium in California alongside Dr Dre, Kendrick Lamar, Eminem, and Snoop Dogg. The queen of hip hop performed hits “No More Drama” and “Family Affair” while decked out in a mirrored leopard print two-piece set with matching thigh-high boots, all designed by Peter Dundas.

The Weeknd

The Weeknd wears Givenchy during the Super Bowl LV Halftime Show in February 2021

In 2021, The Weeknd brought the Las Vegas strip to his Super Bowl halftime show. The “Blinding Lights” singer took the stage wearing a custom black and red suit designed by Givenchy’s Matthew Williams that reportedly took over 250 hours to make.

Jennifer Lopez and Shakira

Shakira and Jennifer Lopez coordinate and metallic outfits at the 2020 Super Bowl halftime show

These two pop stars co-headlined the 2020 Super Bowl halftime show. Shakira began the performance in a Swarovski-encrusted red mini dress with fringe trim designed by Peter Dundas.

Then, J-Lo stepped out in an all-black leather look designed by Atelier Versace, before changing into a jewel-encrusted bodysuit also made by the Italian fashion house. To close the show, the two women appeared on stage together wearing complimenting metallic outfits.

Lady Gaga

Lady Gaga began her 2017 halftime show on the roof of the NRG Stadium in a Versace bodysuit

During her 2017 performance, not only did Lady Gaga begin her set by jumping off the roof of the NRG Stadium, but she also changed her outfit three times.

For her death-defying stunt, the “Born This Way” singer wore a Versace bodysuit adorned with Swarovski crystals, with matching knee-high boots. She then threw on a golden jacket with spikes to play the keytar, before changing into a football-inspired top complete with shoulder pads and micro pants.

Katy Perry

Katy Perry entered on an animatronic mechanical lion at the 2015 halftime show

In 2015, Katy Perry made history with perhaps the most elaborate Super Bowl performance ever. The “Firework” singer began her halftime show by entering on an animatronic mechanical lion while wearing a fiery two-piece set by Jeremy Scott.

Perry ultimately achieved a total of four outfit changes – from a 1950s-inspired multi-coloured mini dress, to a zip-up hoodie, to a silver floor-length gown with stars printed on it. And of course, who could forget Left Shark.

Bruno Mars and Beyoncé

Beyoncé and Bruno Mars are special guests at Coldplay’s 2016 halftime show

While both pop stars each had their turn at headlining the Super Bowl halftime show, it was their surprise appearances at Coldplay’s halftime show that took the (fashion) cake.

Bruno Mars and Beyoncé were special guests at Coldplay’s halftime show in 2016. For his surprise performance, the “Uptown Funk” singer took cues from 1980’s era hip-hop style when he and his 11-piece band coordinated in Versace black leather costumes.

Mars was dressed in slouchy trousers and a black jacket, which featured gold buttons and cuffs emblazoned with the Versace’s signature Greek motif. He paired the leather look with gold chains and Nike sneakers.

Meanwhile, Beyoncé took inspiration from Michael Jackson’s 1993 halftime show performance when she appeared in custom a leather Dsquared2 jacket with gold details. The “Formation” singer then paid homage to the Black Panthers when her background dancers appeared dressed in Black Panther-style berets, black leather, and combat boots.

Michael Jackson

Michael Jackson wears a military-style jacket at the 1993 Super Bowl

Speaking of the King of Pop, Michael Jackson’s 1993 halftime show look has gone down in fashion history. The “Thriller” singer appeared on stage wearing a military-style black jacket and aviator sunglasses. He then removed the jacket to reveal a white T-shirt and billowing white jacket.


Prince wears the colours of the Miami Dolphins for the 2007 Super Bowl

In 2007, Prince performed at the Super Bowl halftime show in a turquoise suit, orange shirt, and his iconic purple guitar in a downpour no less.


Madonna channels Cleopatra for the 2012 Super Bowl halftime show

Madonna possibly broke the record for the most surprise appearances in one halftime show when she brought out LMFAO, Nicki Minaj, MIA, and Cee Lo Green at the 2012 Super Bowl. But even MIA’s middle finger moment couldn’t upstage Madonna’s three outfit changes.

All three looks worn by Madonna were designed by Ricardo Tisci for Givenchy haute couture. At the start of her performance, the “Like a Virgin” singer emerged in a gold cape embroidered with sequins, studs, and crystals, lined in leopard-print chiffon. She completed the first look with a gold headpiece from Phillip Treacy.

Madonna then changed into another Givenchy mini-dress look with a studded belt, short cape, and custom Miu Miu thigh-thigh black-and-gold boots. She finished her performance with a floor-length Givenchy embellished black coat.

Diana Ross

Diana Ross changed her outfit four times during the 1996 Super Bowl halftime show

Before Katy Perry’s four outfit changes, there was Diana Ross. The songstress also achieved a total of four outfit changes during her 12-minute performance at the 1996 Super Bowl halftime show. The “Upside Down” singer began the show wearing a red sequin mini dress, and then changed into a flowing orange and purple gown.

During her third outfit change, while belting “Ain’t No Mountain High Enough”, she swapped her floor-length gown for a gold cape. Finally, the diva closed out her set wearing a purple embroidered cat suit.

Shania Twain

Shania Twain wore a bedazzled bra during her 2003 halftime show

The country music star took the Super Bowl halftime show stage in 2003 wearing a bedazzled bra, black mini skirt, and a full-body cape that was cinched at the waist.

Black Eyed Peas

The Black Eyed Peas appear futuristic during their 2011 Super Bowl halftime show

While the Black Eyed Peas’ performance at the 2011 Super Bowl isn’t the most well-received halftime show, the foursome still pulled out all the stops when it came to their flashy, glow-in-the-dark costumes with flickering LEDs, like something out of Tron: Legacy.

Janet Jackson and Justin Timberlake

Janet Jackson has a wardrobe malfunction at the 2004 Super Bowl

Who can forget the Super Bowl halftime show to end all halftime shows? Jackson donned a leather studded corset from Alexander McQueen during her 2004 Super Bowl performance with Justin Timberlake. However, Jackson’s fashion moment was overshadowed when Timberlake tore off the front of her costume and accidentally exposed her breast, forever launching “nipplegate”. Justice for Janet.

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