Holly Willoughby’s dress from This Morning is half price in Boden’s sale

For Tuesday’s show, the presenter opted for a versatile mini dress

The floral frock is a year-round staple (Holly Willoughby/Instagram/The Independent)

While This Morning sees Holly Willoughby and Phillip Schofield discuss the day’s hot topics from the sofa, fashion-lovers tune in avidly to get inspiration from Holly’s covetable style, too.

Documenting her daily outfits via the Instagram hashtag #hwstyle, Holly is renowned for her signature looks and for wearing seasonal pieces featuring a trend-led twist. Plumping for both high-street and high-end brands, Holly’s style sees fans looking to emulate her outfits – with her affordable choices more often than not selling out.

For Tuesday’s show, Holly and her stylist Dannii Whiteman opted for a versatile mini shirt dress from high-street favourite Boden. Teaming the floral frock with tights and heeled ankle boots, it’s perfect for this week’s in-between weather.

If you want to recreate the look, here’s how to get your hands on the dress. You’re welcome.

Where is Holly Willoughby’s outfit from and where can I buy it?

Holly Willoughby’s outfit today consists of a £42.50 floral mini shirt dress from Boden.

Boden tie neck shirt dress: Was £85, now £42.50, Boden.co.uk

(Boden)

Reduced by 50 per cent in Boden’s seasonal sale, this mini dress is a steal for your spring wardrobe. Cut into a shirt dress style, it’s complete with a point collar, flattering deep keyhole front and voluminous blouson sleeves. Crafted from a crepe material, it has a figure-skimming sillouette that falls into a floaty hem. Whether teamed with tights, à la Holly, or worn bare legged with trainers during the warmer months, it’s a versatile choice.

Buy now

Does Holly Willoughby wear her own clothes on This Morning?

Holly Willoughby has a stylist for This Morning who works with her to compile her wardrobe rather than wearing her own clothes.

Speaking to Red in 2020, she revealed that putting together an outfit “hasn’t always come naturally” – “for a long time, I was pretty clueless,” she admitted – and while her Instagram feed when she’s not working says otherwise, featuring an array of equally stylish ensembles in our books, this is likely why she looks to the expertise on the professionals on screen.

Who is Holly Willoughby’s stylist?

Danielle Whiteman became Holly Willoughby’s regular This Morning stylist towards the end of 2020, replacing Angie Smith – Danielle is a previous assistant of Angie’s, who is now based in Sydney.

Angie is often credited with having engineered Holly’s transformation to national fashion icon in recent years: “Holly was open to new ideas,” she explained during an interview with YOU magazine. “The main thing I wanted to do was get her into more colour – so we tried everything on and went from there. I remember her saying, “I’ve had my kids. I just need to change it up.”

How does Holly Willoughby do her hair?

Holly Willoughby’s hair stylist is Ciler Peksah, who works with her for This Morning and Dancing on Ice, and seems to have well and truly mastered the ultimate wavy blonde bob. Previous products Ciler has said she’s used on the presenter’s hair for that signature swish include Batiste dry shampoo, T3 curling tongs and Aveda’s damage remedy daily hair repair (£29, Lookfantastic.com).

Holly is also a Garnier Nutrisse ambassador and shared a clip of herself dying her own hair using the Natural Baby Blonde shade from the range during lockdown if you want to achieve the same shade.

Where is Holly Willoughby from?

Holly Willoughby is originally from Brighton, East Sussex, and attended Burgess Hill Girls school. She now lives in southwest London with her husband Dan Baldwin and their three children, Belle, Harry and Chester.

Voucher codes

For the latest fashion discounts, try the links below:

• Very discount codes
• Boohoo discount codes

Want more outfit inspiration? This Asos dress is a dupe of Realisation Par’s £250 viral maxi