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Best vitamin C serums, tried and tested by a beauty expert

We’ve answered your burning questions regarding vitamin C and have tried and tested the best serums

Lauren Cunningham
Monday 17 June 2024 13:30 BST
A good vitamin C serum will work as an antioxidant, neutralising free radicals from sources such as UV rays and pollution
A good vitamin C serum will work as an antioxidant, neutralising free radicals from sources such as UV rays and pollution (The Independent/Lauren Cunningham)
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Vitamin C serums are now among the most popular products in skincare. From Olay to Omorovicza, every brand seems to be heralding their serum as the game-changing secret to beautiful skin. As is often the case with trending beauty buys, it’s hard to know how to cut through the noise. That’s where we, the IndyBest beauty buffs, come in, as we’ve done the hard work for you, by rounding up the best vitamin C serums on the market.

But what exactly are the benefits of these serums? Well, just as vitamin C can aid our immune system, memory, blood pressure and many more health factors when consumed as part of our diet, it can also be used topically, as it’s hailed for its skin health benefits, too.

Working as an antioxidant, neutralising free radicals from a variety of sources, including UV rays and pollution, vitamin C has been known to reduce wrinkles, help prevent sun damage, increase collagen production and reduce scarring and dark spots – which is quite an impressive list of benefits for a serum that can simply be applied topically to the skin each morning.

As you can imagine, when it comes to the skin, it’s not as easy as mixing some orange juice with your morning moisturiser, and, as with any product, not all vitamin C serums are made equal.

So, from the type of vitamin C you should be using, the concentration, added ingredients and more, take a look at our FAQs below and, of course, read our review of the best vitamin C serums for all budgets.

How we tested the best vitamin C serums

Over the course of many weeks, we corralled a huge number of vitamin C serums, from fan-favourites to budget-friendly buys and even celebrity-approved products, to see which ones really are worth parting with your cash.

Applied every morning after cleansing and before moisturising, each vitamin C serum was tested on its ease of use, scent, feel, price point and, ultimately, the result seen on the skin. Most of the products come in a similar liquid state with a dropper pipette for easy application – simply apply three to four drops (or however many are recommended on the bottle) into the palm of the hand, rub your hands together and pat the formula onto your face.

For reference, our tester has pale Caucasian skin, which is clear with the occasional hormonal acne breakout. Fine lines can be seen across the forehead and eye edges, and there’s slight redness across the cheeks, chin and nose. They were avid vitamin C users before embarking on this experiment, attributing the product as a core element aiding their skin clarity and vibrancy. Here’s which ones they’d recommend.

The best vitamin C serums for 2024 are:

  • Best vitamin C serum overall – Medik8 C-tetra luxe: £59, Amazon.co.uk
  • Best budget vitamin C serum – Bondi Sands gold’n hour vitamin C serum: £6.66, Amazon.co.uk
  • Best smelling vitamin C serum – Nip + Fab vitamin C fix concentrate extreme: £20.95, Nipandfab.com
  • Best vitamin C serum for dark spots – Olay vitamin C + AHA24 day gel serum for bright and even tone: £38, Boots.com
  • Best brightening vitamin C serum – Ole Henriksen banana bright vitamin C serum: £58, Lookfantastic.com

Medik8 C-tetra luxe

best vitamin C serum indybest review Medik8 C-tetra luxe
  • Best: Vitamin C serum overall
  • Size: 30ml
  • Scented: Yes
  • Key ingredients: 14% stabilised vitamin C, squalane, vitamin E, maracuja, optimised red ginseng
  • Why we love it
    • Impressive ingredients list
    • Visible results
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Bondi Sands gold’n hour vitamin C serum

best vitamin C serum indybest review Bondi Sands gold’n hour vitamin C serum
  • Best: Budget vitamin C serum
  • Size: 30ml
  • Scented: No
  • Key ingredients: Kakadu plum fruit extract, licorice root extract, glycerin, grape seed oil, carrot root extract
  • Why we love it
    • Bargain price
  • Take note
    • Spoils quickly
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Nip + Fab vitamin C fix concentrate extreme

best vitamin C serum indybest review Nip + Fab vitamin C fix concentrate extreme 15%.png
  • Best: Smelling vitamin C serum
  • Size : 30ml
  • Scented : Yes
  • Key ingredients: 15% vitamin C complex, niacinamide, allantoin, sunflower seed oil
  • Why we love it
    • Strong orange scent
    • Absorbs instantly into the skin
  1.  £20 from Nipandfab
Prices may vary
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RoC multi correxion revive and glow capsules

best vitmain C serum indybest review RoC multi correxion revive and glow capsules
  • Best: Vitamin C capsules
  • Size: 30 capsules
  • Scented: N/A
  • Key ingredients: Ascorbic acid, rubus idaeus leaf cell culture, kakadu plum fruit extract, glycerin
  • Why we love it
    • Easy to use
    • Moisturising
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Omorovicza daily vitamin C

best vitamin C serum indybest review Omorovicza daily vitamin C.
  • Best: Luxury vitamin C serum
  • Size: 30ml
  • Scented: Yes
  • Key ingredients : Sodium ascorbyl phosphate, niacinamid, hyaluronic acid,
  • Why we love it
    • Impressive ingredients list
  • Take note
    • Expensive
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Olay vitamin C + AHA 24 day gel serum for bright and even tone

best vitamin C serum indybest review Olay vitamin C + AHA 24 day gel serum for bright and even tone
  • Best: Vitamin C serum for dark spots
  • Size: 40ml
  • Scented: Yes
  • Key ingredients: 3-O-ethyl ascorbic acid, glycerin, niacinamide, dimethicone, lactic acid
  • Why we love it
    • Reduces dark spots
  • Take note
    • Slightly sticky
  1.  £38 from Boots.com
Prices may vary
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SkinCeuticals C E ferulic antioxidant vitamin C serum for normal/dry skin

best vitamin C serum indybest review SkinCeuticals C E ferulic antioxidant vitamin C serum
  • Best: Effective vitamin C serum
  • Size : 30ml
  • Scented: No
  • Key ingredients: 15% vitamin C, ferulic acid, vitamin E, glycerin
  • Why we love it
    • Impressive ingredients list
  • Take note
    • Expensive
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Trinny London boost up

best vitamin c serum indybest review Trinny London boost up
  • Best: High concentrated vitamin C serum
  • Size: 30ml
  • Scented: Yes
  • Key ingredients: 30% 3-O-ethyl ascorbic acid, jojoba oil, olive oil, plankton extract, lemon peel ferment, lactococcus ferment, meadowfoam seed oil
  • Why we love it
    • Great for older skin
  • Take note
    • Only for those used to active ingredient
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Aesop lucent facial concentrate

best vitamin c serum indybest review Aesop lucent facial concentrate
  • Best: All-rounder vitamin C serum
  • Size: 60ml
  • Scented: Yes
  • Key ingredients: Sodium ascorbyl phosphate, niacinamide, hydrogenated castor oil, boswellia carterii oil, fusanus spicatus wood oil, rosa damascena flower oil
  • Why we love it
    • Impressive ingredients list
  • Take note
    • Expensive
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Ole Henriksen banana bright vitamin C serum

best vitamin c serum indybest review Ole Henriksen banana bright vitamin C serum
  • Best: Brightening vitamin C serum
  • Size: 30ml
  • Scented: Yes
  • Key ingredients: 15% 3-O-ethyl ascorbic acid, hyaluronic acid, orange peel oil, sunflower seed oil, glycerin, PHAs
  • Why we love it
    • Impressive ingredients list
  • Take note
    • Only use at night
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Simple booster serum 10% vitamin C+E+F

best vitamin d serum indybest review Simple booster serum 10% vitamin C+E+F
  • Best: Vitamin C for beginners
  • Size: 30ml
  • Scented: No
  • Key ingredients: 2% vitamin C, vitamin E, vitamin F
  • Why we love it
    • Bargain buy
  • Take note
    • Very small concentration
  1.  £5 from Boots.com
Prices may vary
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La Roche-Posay pure vitamin C10 serum for sensitive skin

best vitamin c serum indybest review La Roche-Posay pure vitamin C10 serum for sensitive skin
  • Best: Vitamin C serum for sensitive skin
  • Size: 30ml
  • Scented: Yes
  • Key ingredients: 10% ascorbic acid, salicylic acid, hydrolysed hyaluronic acid
  • Why we love it
    • Formulated for sensitive skin
  • Take note
    • A bit tricky to use
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The Inkey List vitamin C serum

best vitamin c serum indybest review The Inkey List vitamin c serum
  • Best: Vitamin C serum for dry skin
  • Size: 30ml
  • Scented: No
  • Key ingredients: 30% ascorbic acid, dimethicone, ascorbic acid, polysilicone-11, peg-10 dimethicone
  • Why we love it
    • Great price
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Vitamin C FAQs

Are there different types of vitamin C in skincare?

There are a few different varieties of vitamin C within skincare – L-ascorbic acid (or just ascorbic acid) is the most common, most researched and usually the most potent, which can work great for oily or normal skin but has been dubbed as too harsh on sensitive skin. It’s also the specific structure of vitamin C that’s found within the body and is the most biologically active, meaning it is the most beneficial.

But you do have to be careful when storing L-ascorbic acid as it can become unstable and oxidise when in contact with light or air. However, brands usually combat this by housing it in dark glass bottles with air-tight lids and adding additional ingredients to help stabilise the formula.

For more sensitive skin, other variations including sodium ascorbyl phosphate and Tetrahexyldecyl Ascorbate (THD) are seen to be great alternatives that are often less irritating and easier to formulate due to being more stable.

Who should be using vitamin C serums?

Any skin type is sure to benefit from regularly using a vitamin C serum unless you have an allergy to triethanolamine. Anyone with sensitive skin or those using vitamin C for the first time should start with a low concentration (less than 10 per cent) and work your way up slowly to see what your skin can handle. You can also combine it with your moisturiser each morning for a gentler application or opt for a moisturiser that also includes vitamin C.

What does the concentration of vitamin C mean?

Similar to alcohol, for example, vitamin C serums will have a percentage concentration of either L-ascorbic acid or other types of vitamin C. Ideally, you want to start off at 10 per cent or under and ease your way up the scale to see what works best with your skin.

The general consensus is that anything above 20 per cent is too potent and can lead to irritation without increasing any skincare benefits, so there really is a sweet spot between the two.

How to store vitamin C serums?

Each individual product will tell you exactly how to store it, but the general rule of thumb is in a cool, dry place with the lid tightly sealed. If you notice a rancid smell or the colour of the product changes to a deep yellow, dark or cloudy colour, it may have already oxidised and not be suitable for use.

Which other ingredients make for a great vitamin C serum?

Due to the often unstable nature of vitamin C serums, other antioxidants and vitamins are often included to help balance the products and provide additional benefits. Core ingredients include vitamin E and ferulic acid to protect against cell damage, reduce inflammation and brighten skin tone.

The verdict: Vitamin C serums

We may have given you a bit of information overload with this round-up, and we really only scratched the surface with the scientific side of vitamin C and the skin. But, if you take just two things away please make it these: almost any vitamin C serum will benefit your skin (as long as it hasn’t spoiled) but if starting from scratch please be sure to opt for a lower concentration first and do some reading around how it will react with products already in your skincare routine.

While we loved each and every one of these options, Medik8 beat the others to the mark when looking at its rich ingredient list, price point and ease of use with just sunscreen and vitamin A. We do however wish the brand – and many others – would disclose exactly what concentrate of vitamin C is used just to give an idea of strength.

For anyone on a tighter budget, Simple, Bondi Sands and The Inkey List are all a great place to start for any bargain beauty buys. Meanwhile, for any big spenders, Omorovicza or Aesop are the ones to go for.

Finally, our second-best choice has to be the RoC capsules, perfectly measured out for on-the-go use or for those who aren’t that confident with knowing the right amount of product to apply.

For more on all things skincare this summer, check out our guide to the best sunscreens to protect your skin

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