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Best electric toothbrush deals in Amazon’s Prime Day sale, from Oral-B to Philips

Giant savings across brands are creating a real buzz

Steve Hogarty
Wednesday 11 October 2023 21:50 BST
Keep your pearly whites extra bright by bagging an electronic toothbrush in Amazon’s Prime Day sale
Keep your pearly whites extra bright by bagging an electronic toothbrush in Amazon’s Prime Day sale (The Independent)

We’re into day two of the October Amazon Prime Day sale – or Prime Big Deal Days as the online giant has dubbed it. The event, which kicked off yesterday and runs until midnight tonight, serves as the perfect opportunity to bag a bargain ahead of Black Friday and the Christmas shopping season.

Electric toothbrushes are always a popular item in the sales, and true to form we’re seeing discounts across many of the latest brushes in the Oral-B iO and Philips Sonicare range. The sale also includes big discounts on everything from beauty, home appliances, air fryers and coffee machines to tech, laptops, TVs and Apple products.

Follow live: The best Amazon Prime Day deals as they drop

Spotting a genuine deal on an electric toothbrush can be tricky. The best-selling brushes tend to alternate between half-price and full-price every two weeks or so, making supposed discounts appear much larger than they really are.

Handily, our team of IndyBest experts tracks prices all year round, so we can cut through the nonsense to bring you the very best electric toothbrush deals on Amazon right now.

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Best Amazon Prime Day electric toothbrush deals

Oral-B Pro 3: Was £100, now £34.27, Amazon.co.uk

(Oral-B/The Independent)

Our top pick of the best electric toothbrushes is cheaper than ever in the Prime Big Deal Days sale. We described the Oral-B Pro 3 as having “everything you really need in an electric toothbrush and none of the frills: it’s compatible with the standard Oral-B brush heads, it has a timer with 30 second pacing buzzes, three modes, a pressure sensor and a two week battery life.”

Buy now

Oral-B iO5 with travel case: Was £280, now £89.99, Amazon.co.uk

(Amazon )

The Oral-B iO5 is often on sale for around £99 but has hit its lowest ever price on Amazon in the Prime Big Deal Days sale. “Artificial intelligence” is a ridiculous buzzword – you’re not brushing with HAL-9000 here – but the Oral-B iO5 has all the features you need for a thorough clean, like pressure sensors, pacing timers, and clever battery alerts.

Buy now

Philips Sonicare diamondclean prestige 9900: Was £300, now £224.99, Amazon.co.uk

(Amazon)

Usually priced at £300, the IndyBest-approved Philips Sonicare 9900 featured in our round-up of the best electric toothbrushes, with our tester praising it as “exceptionally smart-looking”. Working alongside an app, you can pick your settings, which the brush then remembers and will alert you if you’re brushing too hard. If you don’t want to faff around with an app though, the Sonicare 9900 is smart enough by itself, as it automatically drops down a gear to a gentler brushing intensity if it senses you’re applying too much pressure.

Buy now

Philips sonicare for kids electric toothbrush: Was £73, now £44.80, Amazon.co.uk

(Amazon)

If getting your child to brush their teeth is turning into a battle, consider this electric toothbrush, which promises to make it a fun part of their daily routine. Specifically designed for kids, it syncs with an interactive app that features a lovable character to get little ones excited about brushing. Through the app, kids can see how well they brush and earn exciting rewards for a job well done, while also learning how to improve their technique. The toothbrush itself offers great cleaning results, too, with up to 31,000 brush strokes per minute.

Buy now

Oral-B aquacare 6 pro-expert water flosser: Was £124.99, now £59.99, Amazon.co.uk

(Amazon)

Typically priced at around £90, this Oral-B brush Oxyjet technology to create micro-fine bubbles that help boost cleaning action. It comes with three intensity levels to ensure a deep clean even if you have sensitivity issues, as well as two streams - focused or rotational. The tool is cordless, too, which makes it easy to handle and portable should you wish to take it away with you.

Buy now

Waterpik cordless plus water flosser: Was £59.99, now £39.99, Amazon.co.uk

(Amazon)

For a cordless and rechargeable flosser that feels like it’s getting the job done, consider this Waterpik model, which was chosen as the best buy for newbies in our round-up of the best water flossers. It has a 360-degree rotating head and four tips: classic jet, orthodontic, plaque seeker and tongue cleaner. “You can even add a small amount of mouthwash to the water for minty freshness, making this an all-around great buy for anyone new to water flossing,” our tester said.

Buy now

Philips sonicare advanced whitening edition electric toothbrush: Was £249.99, now £94.99, Amazon.co.uk

(Amazon)

If you’re on the hunt for a toothbrush that will help you achieve a Hollywood smile, this might just be it. Often on sale at £99, but now priced £94.99, the Philips sonicare 7900 claims to help whiten your teeth in just one week. It does so via a unique brush head that’s densely packed with bristles to help remove surface stains and reveal a brighter smile. The gadget comes with four modes - clean, white+, gum health, deep clean+ -  and three intensities for a personalised brushing experience.

Buy now

Oral-B iO9 electric toothbrush: Was £499.99, now £249.99, Amazon.co.uk

(Amazon)

Oral-B’s iO9 electric toothbrush earned itself a spot in our round-up of the best, where it was dubbed the best option for people with braces. Our tester noted the “pleasing design and LED graphics that denote which of the seven modes you’re currently rocking”. It has a 14-day battery life, a red light that warns you when you’re pressing too hard, and, even better, it’s half price at Amazon right now.

Buy now

Oral-B genius electric toothbrush: £279.99, now £139, Amazon.co.uk

(Amazon)

Featuring five brushing modes, including for sensitive teeth, whitening and gum care, this Oral-B model also comes with a timer, so you can make sure you’re brushing for long enough. The round head is touted by the brand as cleaning effectively along the gum line. Plus, the brushing speed will slow down if it senses you’re pressing down too hard when you brush.

Buy now

Philips Sonicare protectiveclean 4300 electric toothbrush: Was £139.99, now £59.99, Amazon.co.uk

(Amazon)

This model does away with some of the flashier cleaning modes and sticks to the basics, with two intensity settings. It packs in everything else you need, though, including pacing timers, a pressure sensor, decent battery alerts, as well as neat extras such as brush-head-replacement reminders and a travel case.

Buy now

Oral-B iO8 electric toothbrush: Was £449.99, now £161.50, Amazon.co.uk

(Amazon)

Typically priced at around £185, the Oral-B io8 electric toothbrush uses “artificial intelligence” to learn your brushing style and guides you as you brush, to make sure you don’t miss a spot. The six smart modes personalise your brushing, while the interactive colour display reminds you when the head needs replacing – if that wasn’t enough, it will also give you a cheery smile for a job well done.

Buy now

Oral-B smart 6 electric toothbrush: Was £219.99, now £64.99, Amazon.co.uk

(Amazon)

With a saving of around £20 on its regular price, this electric toothbrush deal isn’t just good for your teeth, it’s also good for your wallet. Oral-B’s smart 6 has five brushing modes, including sensitive, whitening and gum care, while the lithium-ion battery should leave you with enough power to last for more than two weeks after one charge. The handle design features gum-pressure control, which will automatically slow down the brushing speed and alert you if you are brushing too hard.

Buy now

Suri sustainable sonic toothbrush: Was £75, now £56.25, Amazon.co.uk

(Amazon)

If you’re looking to upgrade your brushing experience but sustainability is a key factor for you, consider this sonic toothbrush from Suri, which is discounted by 25 per cent. Featuring two cleaning modes – everyday clean and polish – the toothbrush has a long battery life of over 40 days, and featured in our round-up of the best. Small but mighty, it also has a new micrasonic magnetic motor which, despite being one third of the size of those found in standard electric toothbrushes, delivers 33,000 vibrations per minute, helping to lift plaque from your teeth. Fully made from recyclable plant-based materials, you can brush easy knowing that this toothbrush is good for you and the planet.

Buy now

Voucher codes

For the latest oral hygiene product discounts, and other tech and home appliances offers, try the links below:

Want to shop even more great offers? Check out these Prime Day beauty deals

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